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      • MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
        MarTech Interview with Brian Walker, Chief Strategy Officer at Bloomreach
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        MarTech Interview with Guy Tytunovich, Founder and CEO at CHEQ
      • MarTech Interview with David Turner, CMO & Chief Customer Officer at Sidetrade
        MarTech Interview with David Turner, CMO at Sidetrade
      • MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
        MarTech Interview with Hugh Fletcher, Global Head of Consultancy and Innovation at Wunderman Thompson Commerce
      • MarTech Interview with Parker Morse, Founder and CEO at H Code
        MarTech Interview with Parker Morse, Founder and CEO at H Code
    • Tech Bytes
      • TechBytes with Pedro Arellano, VP of Product Marketing at Looker
        TechBytes with Pedro Arellano, VP of Product Marketing at Looker
      • Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
        Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
      • TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
        TechBytes with Brice Chambraud, Managing Director at Blackbird.AI
      • Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
        Prediction Series 2019: Interview with Scott Webb, CEO at Avionos
      • TechBytes with Robert McGovern, CEO at PreciseTarget
        TechBytes with Robert McGovern, CEO at PreciseTarget
    • Fireside Chats
      • Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
        Fireside Chat with Brandon Logsdon President and GM, Marketing Cloud Solutions at PDI
      • Fireside Chat with Mike Davie, CEO at Quadrant
        Fireside Chat with Mike Davie, CEO at Quadrant
      • Fireside Chat with Mitch Ratcliffe Marketing Expert at Metaforce
        Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce
      • Fireside Chat with James Ontra, Co-Founder, Shulffrr
        Fireside Chat with James Ontra, Co-Founder at Shufflrr
      • Fireside Chat with Cameron Church
        Fireside Chat with Cameron Church
  • Insights
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      • Social Selling Is Risky Business: How to Mitigate the Dangers
        Social Selling Is Risky Business: How to Mitigate the Dangers
      • How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
      • Why GDPR Changes Everything … for the Better
        Why GDPR Changes Everything…for the Better
      • A-Z Glossary For Good TV Marketing - Part 3
        A-Z Glossary For Good TV Marketing – Part 3
      • A-Z Glossary For Good TV Marketing - Part 2
        A-Z Glossary For Good TV Marketing – Part 2
    • Guest Authors
      • Too Much Too Soon? How Your Digital Transformation Business Case Shows You’re Not Ready
        Too Much Too Soon? How Your Digital Transformation Business Case Shows You’re Not Ready
      • Thinking Back and Looking Ahead at the Programmatic Ecosystem—Brand Safety is No Longer a Pipe Dream
        Thinking Back and Looking Ahead at the Programmatic Ecosystem – Brand Safety is No Longer a Pipe Dream
      • How to Use Data to Drive Customer Propensity
        How to Use Data to Drive Customer Propensity
      • How to Engage and Connect With Your Online Audience in 2020
        How to Engage and Connect With Your Online Audience in 2020
      • Behind Brand Storytelling: What Makes Your Website Story Work
        Behind Brand Storytelling: What Makes Your Website Story Work
    • Staff Writers
      • 75 Inspiring Martech Leaders Who Are Prepared for 2020
        75 Inspiring Martech Leaders Who Are Prepared for 2020
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
      • What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
        What Louis Vuitton (LVMH) Buying Tiffany & Co. Means for Retail Marketing
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Video Advertising

Tappx to Develop and Launch the World’s First Programmatic Server-Side Ad Insertion Platform for the Digital TV Advertising Industry with Backing from EU Horizon 2020 Initiative
Native & Programmatic Advertising, Video Advertising

Tappx to Develop and Launch the World’s First Programmatic Server-Side Ad Insertion Platform for the Digital TV Advertising Industry with Backing from EU Horizon 2020 Initiative

  Tappx to disrupt the global OTT/CTV advertising industry Tappx – a leading AdTech company that delivers global digital advertising …

MTS Staff Writer30 mins agoDecember 11, 2019 0 10
VIZIO Launches Direct Advertising Business
Video Advertising

VIZIO Launches Direct Advertising Business

Smart TV Innovator Launches New Business Platform to Give Advertisers a Direct-to-TV Path to Purchase Preferred Premium Inventory and Targeted …

PRNewswire3 hours agoDecember 11, 2019 0 25
Adverty Partners With US-based Smaato for In-app-focused Ad Sales Growth
Mobile Advertising, Native & Programmatic Advertising, Video Advertising

Adverty Partners With US-based Smaato for In-app-focused Ad Sales Growth

Adverty AB (publ) announces a partnership with US-based Smaato, the global in-app advertising platform, which delivers ads to mobile apps …

PRNewswire6 days agoDecember 5, 2019 0 201
LoopMe Bolsters Executive Leadership with Strategic Additions to its Data Advisory Board and Management Team
Video Advertising

LoopMe Bolsters Executive Leadership with Strategic Additions to its Data Advisory Board and Management Team

Enhances Digital Video Expertise with Former Disney Executive Wanda Young to Data Advisory Board and Ad Tech Specialist Rachel Conforti …

MTS Staff WriterDecember 4, 2019, 7:59 pmDecember 4, 2019 0 288
Rakuten TV to Release Documentary Series Matchday - Inside FC Barcelona, Tomorrow, for Free
Native & Programmatic Advertising, Video Advertising

Rakuten TV to Release Documentary Series Matchday – Inside FC Barcelona, Tomorrow, for Free

The UK will witness the world premiere of Matchday – Inside FC Barcelona, the official TV series launching on Rakuten …

MTS Staff WriterNovember 29, 2019, 1:31 pmDecember 5, 2019 0 2092
VERB to Launch New Live Streaming Interactive Video Webinar Platform
Video Advertising

VERB to Launch New Live Streaming Interactive Video Webinar Platform

VERB Technology Company, Inc. , a leader in business-focused interactive video CRM, marketing, and sales enablement applications, announced the newest …

Globe NewswireNovember 26, 2019, 5:18 pmNovember 26, 2019 0 283
NativeX Expands Media Buying Solution with TikTok Partnership
Native & Programmatic Advertising, Video Advertising

NativeX Expands Media Buying Solution with TikTok Partnership

NativeX has announced that it has signed a deal with short-form mobile video platform TikTok. Thanks to this partnership, NativeX’s partners …

PRNewswireNovember 26, 2019, 2:43 pmNovember 26, 2019 0 330
StackAdapt and SpotX Launch Connected TV Partnership for Canadian Advertisers
Native & Programmatic Advertising, Video Advertising

StackAdapt and SpotX Launch Connected TV Partnership for Canadian Advertisers

StackAdapt clients can now access premium CTV inventory and audiences via SpotX StackAdapt, a programmatic advertising technology company, and SpotX, …

PRNewswireNovember 25, 2019, 8:40 pmNovember 25, 2019 0 437
Cloud Based Video Conferencing Service, IVCi, Discusses the Best Way to Start Your Career in the AV Technology Field
Video, Video Advertising

Cloud Based Video Conferencing Service, IVCi, Discusses the Best Way to Start Your Career in the AV Technology Field

Cloud based video conferencing service, IVCi, discusses the best way to start your career in the Audio Visual (AV) technology …

PRNewswireNovember 25, 2019, 1:49 pmNovember 25, 2019 0 154
SpotX Appoints Allan Welch To Strengthen Political Vertical
Video Advertising

SpotX Appoints Allan Welch To Strengthen Political Vertical

Political advertising veteran joins company following the launch of its political data group SpotX, the leading global video advertising and …

PRNewswireNovember 22, 2019, 7:50 pmNovember 22, 2019 0 205
Effectv Introduces Two New Creative Offerings to Bring Added Simplicity and Strategic Cohesiveness to Local TV Advertising
Native & Programmatic Advertising, Video Advertising

Effectv Introduces Two New Creative Offerings to Bring Added Simplicity and Strategic Cohesiveness to Local TV Advertising

Launch of Mnemonic, a Full-Service Creative Agency, Extends Effectv’s Ability to Offer One-Stop Services for the Buying, Planning and Execution …

Business WireNovember 21, 2019, 5:44 pmNovember 21, 2019 0 208
MOBITV and Telia Carrier Team up to Offer Direct Connectivity for Streaming TV Apps
Video, Video Advertising

MOBITV and Telia Carrier Team up to Offer Direct Connectivity for Streaming TV Apps

Telia Carrier announced that MOBITV, a global leader in app-based TV video delivery solutions, will utilize Telia Carrier’s #1 ranked …

Business WireNovember 21, 2019, 3:47 pmNovember 21, 2019 0 195
Two Popular Videotel Digital Signage Media Players Make Clients Take Extreme Notice Says Reseller, AV Specialists
Technology, Video Advertising

Two Popular Videotel Digital Signage Media Players Make Clients Take Extreme Notice Says Reseller, AV Specialists

Equipped with the capacity to engage audiences with triggered content and interactive solutions, the VP90 4K and the VP71XD has …

PRNewswireNovember 20, 2019, 8:20 pmNovember 20, 2019 0 619
MiQ Releases First-to-Market Real-Time Retargeting Capabilities Through Bolstered Partnership With Inscape
Marketing Automation, Video Advertising

MiQ Releases First-to-Market Real-Time Retargeting Capabilities Through Bolstered Partnership With Inscape

Smart TV Data Partnership Enables Cross-Platform Linear and OTT Targeting and Measurement for Brands and Agencies MiQ, the leader in …

MTS Staff WriterNovember 20, 2019, 3:08 pmNovember 20, 2019 0 566
Topgolf Entertainment Group's Digital Display Transformation Changes Face Of Large-Venue Entertainment
Video Advertising

Topgolf Entertainment Group’s Digital Display Transformation Changes Face Of Large-Venue Entertainment

More than 50 Topgolf Venues Enhance Experience for Millions of Guests With 10,000 LG Displays, SAVI Canvas System Topgolf Entertainment …

PRNewswireNovember 19, 2019, 7:45 pmNovember 19, 2019 0 309
Comscore Senior Leaders Speaking at Streaming Media West
Video Advertising

Comscore Senior Leaders Speaking at Streaming Media West

Panels focus on key questions facing Addressable and Connected Television Advertising Comscore, a trusted partner for planning, transacting, and evaluating …

PRNewswireNovember 18, 2019, 2:25 pmNovember 18, 2019 0 193
Advanced TV Solutions Are Changing Local Market Advertising, According to New FreeWheel Survey
Video Advertising

Advanced TV Solutions Are Changing Local Market Advertising, According to New FreeWheel Survey

Agencies Specializing in Local Media Planning and Buying Expect Media Spend on Advanced TV to Increase More Than on Any …

PRNewswireNovember 8, 2019, 5:49 pmNovember 8, 2019 0 399
Kaizen Ad Joins Amazon’s Service Provider Network to Drive Video Ad Creative Excellence
Video, Video Advertising

Kaizen Ad Joins Amazon’s Service Provider Network to Drive Video Ad Creative Excellence

Kaizen Ad, a global video ad creative leader, announced that it has joined the Amazon Service Provider Network as a …

Business WireNovember 8, 2019, 1:41 pmNovember 8, 2019 0 284
GlobalWebIndex Revolutionises Broadcast Ad Campaigns with TV Reach & Frequency
Video, Video Advertising

GlobalWebIndex Revolutionises Broadcast Ad Campaigns with TV Reach & Frequency

A World First in Bringing Disparate Data Sets Under One Roof for TV Media Planners and Owners GlobalWebIndex, the leading …

Business WireNovember 8, 2019, 12:39 pmNovember 8, 2019 0 221
New Streaming TV Data Shows Significant Increase In Viewership And Quality As New Services Prepare To Launch
Technology, Video Advertising

New Streaming TV Data Shows Significant Increase In Viewership And Quality As New Services Prepare To Launch

Conviva’s Quarterly State of Streaming Report Reveals Why Streaming Ads Are (Still) Failing, How Fans are Watching the NFL and …

PRNewswireNovember 6, 2019, 10:54 amNovember 6, 2019 0 240

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