Spotx’s Demand Facilitation Services Connects Media Buyers to Premium CTV Inventory SpotX, the leading global video advertising and monetization platform, …
Beachfront Announces New Set-Top Box VOD Programmatic Advertising Capability For MVPDs
New Technology Delivers Modern-Day Demand Partners, and Creates New Programmatic Sales Channel for MVPDs’ VOD Inventory Beachfront announced its new …
Trustpilot Partners with Promo.com to Integrate Customer Reviews Into Videos
Combining Social Proof with Video Yields Increased Ad Performance and Engagement for Marketers Promo.com, a world leading video creation platform, …
C3 Metrics Welcomes Lauren Lannan As Director of Product Management
Pandora & Accordant Media Vet to Drive Accreditation and Product Advancement for Cross-Channel Measurement Provider C3 Metrics, the global leader …
Telaria Partners with Hulu to Reveal Emerging Alliance between Connected TV and Direct-to-Consumer Brands
New Research Shows DTC Shoppers Are Two Times More Likely to Purchase a Product After Seeing an Ad on CTV …
Cut2it Introduces New Video Platform for Content Owners and Creators
Startup Company Selected to Participate in Coveted SPROCKIT Hub at 2019 NAB Show Cut2it, a startup merging the power of …
4C Acquires Stake in iQ Media, Jointly Create Kinetiq, World’s Largest Unified TV Intelligence Network
New Company Merges 4C’s Teletrax and iQ Media to Bring Together Paid and Earned Media Monitoring, Measurement and Signaling in Local, National …
More Streamers Prefer Local Over National Ads According to New Survey
Free-Ad Supported Streaming Services Offer New Opportunities for Local Advertisers When consumers flip on their TVs, they aren’t always just …
Videa Releases New Research Connecting Adaptability to Staying Relevant in TV
Executives Also Cite Growing Impact of Automated Buying and Selling Processes Videa, an online marketplace for automated television advertising, released …
Kaltura and Dativa Enter Strategic Partnership to Develop Industry First Cloud TV Data Lake
Kaltura Will Combine Its Robust TV Platform and Global Cloud TV Dataset with Dativa’s TV Domain Expertise to Build the …
Great Hill Partners Acquires Gizmodo Media Group and The Onion from Univision Communications Inc.
Great Hill Partners, a leading growth-oriented private equity firm, today announced it has acquired the Gizmodo Media Group and The …
Minerva YourTV Now Cloud Service Integrated with ContentWise User Experience Engine
Minerva Networks, the leading provider of next-generation service management platforms for connected entertainment, and ContentWise, the user experience and metadata …
Verizon Digital Media Services Cements Partnerships with THEO Technologies and IRIS.TV
THEOplayer Universal Video Player, and Iris.TV Video Personalization Platform now Integrated into the VDMS’Award Winning Platform Verizon Digital Media Services (VDMS) …
Sony Enhances “IP Live” Production Solutions with New Live Element Orchestrator and SDI-IP Converter Boards
Sony Empowers Resource Sharing across Multiple Locations to Support Broadcasters in Overcoming Budget and Productivity Challenges At NAB 2019, Sony …
Deep Root Analytics Announces Key Staff Promotions
Deep Root Analytics, a leading media analytics company that partners with advertising and communications professionals to more effectively reach and …
tribeOS, The World’s First Transparent Advertising Marketplace, Debuts New Demo Video
Watch how Digital Advertisers can Create More Profitable Campaigns Free from Ad Crime The digital advertising ecosystem is broken. Ad …
Stringr Unveils Premium Livestreaming Functionality
Stringr, the premium video marketplace for custom, high-quality, video content, announced the launch of its livestreaming function, giving customers the …
Teads Reports Banner Year, Announces $430 million in Revenue
Teads, The Global Media Platform, announced record results for 2018, reporting a revenue of $430 million which represented 35 percent …
Content Armor, Streamroot, VideoLab and IDVIU Join to Create the Union of Video Specialists Consortium
Streamroot, Content Armor, VideoLab and IDVIU announced that they are teaming up to launch the Union of Video Specialists (UVIS.IO), …
FreeWheel Research Finds Line Between Linear TV and Premium Digital Video is Increasingly Disappearing
In 2018, Ad Views Delivered via Connected Tvs Grew 53% and Live Content Ad Views Rose 86%, Demonstrating This Convergence …