Cloud Marketing & B2B Marketing

Archima Announces It Has Joined The Salesforce Partner Program

Archima Focuses on Helping Customers Rapidly Achieve Measurable Business Value From Salesforce Solutions Archima Solutions, a collaboration-driven consulting firm announces

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PRNewswire1 day agoApril 20, 2018 0 34

Apps for Business, CRM, Customer Experience Management, Marketing Clouds

Clutch Among 18 Startups Participating In Salesforce Accelerate Program

Clutch Is the First Participants of Salesforce Accelerate Program to Offer a Cross-Cloud Loyalty Solution for Salesforce’s Mid-Market Customer Clutch,

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MTS Staff Writer2 days agoApril 19, 2018 0 71

B2B Commerce, CRM, Marketing Clouds

Salesforce Acquires B2B Commerce Platform CloudCraze

The Acquisition of Cloudcraze Will Enable Salesforce and its Customers to Take Full Advantage of The Shift to Digital Commerce

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MTS Staff Writer4 days agoApril 17, 2018 0 151

Marketing Clouds, Sales & Marketing

Adaptive Insights Accelerates Adoption of Business Planning Cloud

Adaptive Insights Crosses $100 Million During a Year of Growth and Acclaim, Adds More Than 500 Net New Customers, Expands Leadership

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PRNewswire4 days agoApril 17, 2018 0 117

Salesforce to Invest $2 Billion in its Canadian Business Over Five Years

CRM, Marketing Automation, Marketing Clouds

Salesforce to Power Personalized Customer Engagement for Arcos Dorados

World’s Largest Independent McDonald’s Franchisee Will Use the Salesforce Platform and Marketing Cloud to Deliver Highly Targeted Coupons and Offers

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MTS Staff Writer5 days agoApril 17, 2018 0 70

B2B Commerce, Marketing Clouds

Insite Software Announces Significant New Customer Growth

Leading B2B ECommerce Solutions Leans Into New Cloud-Based Subscription Strategy, Accelerates Customer Acquisition Insite Software, a leading B2B commerce platform,

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PRNewswireApril 13, 2018, 7:00 pmApril 13, 2018 0 60

AI/ML, Marketing Clouds

Punchh Scoops $20 Million Series B Funding to Boost AI-driven Restaurant Marketing

Restaurant Industry’s Secret Weapon Moves into New Brick & Mortar Battlegrounds, Investing in AI and Machine Learning for Predictive Marketing

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Sudipto GhoshApril 12, 2018, 8:35 pmApril 12, 2018 0 110

Marketing Clouds

Customer Experience Professionals Embrace Innovation with Oracle

Oracle CX Cloud Suite empowers marketing, commerce, sales and customer service to quickly and easily tap into the latest innovations

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PRNewswireApril 11, 2018, 11:54 pmApril 12, 2018 0 109

AI/ML, Marketing Clouds

Mintigo Teams With Oracle to Enable Sales with AI Powered Prospecting Applications

Mintigo and Oracle Amplify Sales Prospecting with Oracle Profiler & Mintigo’s AI-powered Sales Coach 360 Mintigo, a leading AI platform

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PRNewswireApril 11, 2018, 10:56 pmApril 11, 2018 0 78

Customer Experience Management, Marketing Clouds

CX And AI In Harmony: Oracle CX Cloud Suite To Deliver AI-Powered CX

There was plenty of action at the Oracle Modern CX. Today, the action got quicker with new updates being announced for

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Abhinandan GhoshApril 10, 2018, 11:30 pmApril 16, 2018 0 193

Marketing Clouds, Staff Writers

Oracle Marketing Cloud Adds Infinity and Audience CX to Enable Pinpoint Targeting

Adding Infinity Analytics and CX Audience to Oracle Marketing Cloud Boosts Big Data Analytics and Helps Customers Better Pinpoint Their

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Sudipto GhoshApril 10, 2018, 7:45 pmApril 10, 2018 0 482

Customer Experience Management, Marketing Clouds, Staff Writers

Now, Keep Your Best Customers Happy with the Oracle Loyalty Cloud

Oracle Loyalty Cloud Delivers Highly Personalized Experiences to Improve Customer Loyalty, Advocacy, and Value Today, as Event Partners, we are at

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Sudipto GhoshApril 10, 2018, 7:35 pmApril 10, 2018 0 174

CRM, Marketing Clouds

Salesforce-Mulesoft Deal: The Dynamic Shift in Marketing Cloud Equation

Salesforce Signed a Definitive Agreement to Acquire MuleSoft for $6.5 Billion Last Month Last month, 20 March to be precise,

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MTS Staff WriterApril 9, 2018, 8:30 pmApril 9, 2018 0 490

Marketing Attribution, Marketing Clouds

HGS Acquires Majority Stake in Element Solutions

Adds Digital Transformational Capabilities in the Buy-Side Segment to HGS’ Digital Services Business Hinduja Global Solutions Limited (HGS), announced that

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PRNewswireApril 3, 2018, 9:21 pmApril 3, 2018 0 79

Customer Experience Management, Marketing Clouds

Oracle Industry Connect 2018 Draws Top Business Leaders to Share Insights and Strategies for Digital Transformation

At Oracle Industry Connect, Industry Peers Join Together to Share Deep-Domain Expertise Oracle announced its 5th-annual Oracle Industry Connect conference.

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PRNewswireApril 3, 2018, 8:57 pmApril 3, 2018 0 92

Customer Experience Management, Marketing Clouds

Getting New Customers: “Punchh Acquire” Launches in Beta to Restaurant Marketing Platform

Del Taco to Be the First Partner to Use Punchh Acquire for a Complete Customer Lifecycle Marketing Punchh announced a

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MTS Staff WriterMarch 31, 2018, 5:00 pmMarch 28, 2018 0 60

Analytics, Marketing Clouds

Acxiom Launches Digital Transformation Services and New Adobe Experience Cloud Services to Power Omnichannel Personalization

Expanded Collaboration with Adobe Accelerates Brands’ Digital Transformation Acxiom, the data foundation for the world’s best marketers, announced the launch

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MTS Staff WriterMarch 27, 2018, 10:27 pmMarch 27, 2018 0 110

Adobe Summit Update: Adobe and Microsoft Extend Global Partnership Into China

B2B Data, Marketing Clouds

Adobe Summit Update: Adobe and Microsoft Extend Global Partnership To China

The Announcement, At The Adobe Summit, Reflects a Strong Momentum, as Both Companies Deepen Their Enterprise Platform Integration At the

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Sudipto GhoshMarch 26, 2018, 11:41 pmMarch 26, 2018 0 172

Content Management, Marketing Clouds

Upland Software Announces First Acquisition in Europe, Raises Guidance

Accretive Acquisition Adds $15.0 Million in Annualized Recurring Revenues and Strengthens Workflow Automation Product Family with Market-Leading Enterprise Cloud Fax

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PRNewswireMarch 23, 2018, 3:20 pmMarch 23, 2018 0 70

Customer Experience Management, Marketing Clouds

Monetate Launches Revolutionary Product Recommendation Tool

Personalization Leader Innovates Product Recommendations with Real-Time, Omnichannel Approach Monetate, the worldwide leader in personalization solutions, announced Monetate Intelligent Recommendations,

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MTS Staff WriterMarch 20, 2018, 9:45 pmMarch 22, 2018 0 202

Interview with Joshua Neckes, Co-Founder, Simon Data

Interview with Lou Jordano, CMO, Crimson Hexagon

Interview with Kristine Steuart, CEO And Co-Founder, Allocadia

Interview with Craig Harris, Founder and Chairman of the Board, HG Data

Interview with Mark Frost, CEO, Sitecore

TechBytes with Walt Horstman, SVP Advanced Media & Advertising, TiVo

TechBytes with Eric Marotta, Director Product Marketing, CloudCraze

TechBytes with Laura Koulet, Vice President Legal, Tapad

TechBytes with Steve Borthwick, CTO, Artesian

TechBytes with Ari Saposh, VP, Data, oneAudience

Fireside Chat with Evan Liang

Fireside Chat with Anuj Kucheria

Fireside Chat with Scott Brinker

Fireside Chat with Shawn Schwegman

Fireside Chat with Jeff Pedowitz

TruGreen Partners with IBM Watson for Ads That Recommend Personalized Lawn Care Plans

Disruptive Innovation: SaaS Companies Are Migrating To Purchase Convenience

Drive-To-Store Campaign – Are You Measuring What Really Counts?

An Automated Supply-Side Platform Ecosystem: The Future of Local TV Advertising

What Martech Partnerships Really Say About the State of Digital Marketing

Why Your Brand Needs to Become [P]interesting to Reign Social ROI

How to Nail Your Customer Loyalty Program

The Pedowitz Group is a Revvie Finalist for 2018 Partner of the Year Award

The Power of Event Automation for Better Connectivity in Business

Anura Empowers LeadThink Fight Ad Fraud with Deep Analytics Reporting

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