Dash Hudson is pleased to announce the launch of Campaigns, an intuitive, cross-channel social commerce reporting tool that takes the guesswork out of measuring ROI. With its new Google Analytics integration, Campaigns enables marketers…
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Will hyper-personalization dominate marketing in 2023? Or will marketers lean towards CTV ads to drive online impact? Catch the latest views, predictions and trends across martech and B2B marketing from this weekly highlight: _________…
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Influencers have played an evolving role in brands’ marketing strategies, facilitating discovery, growing brand awareness, creating content and becoming advocates. Now, the emergence of social commerce is setting the scene for a new dawn of…
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"27% of the respondents reported spam selling on social commerce platforms." GoodFirms, a widely renowned research, ratings, and reviews platform, has recently unveiled a new research article, "Social Commerce - Progress and Future:…
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The acquisition aims to create a unified social commerce platform for micro merchants, fempreneurs and webpreneurs across the MENA region PayTabs, Middle East, Africa, and South Asia's (MEASA's) award-winning payments powerhouse, in a…
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Free Instagram Benchmarking Service for Retailers Now Available Two years after the launch of Instagram Shop, only 16 of the 26 initial retail brands are still using Instagram for checkout. Five are redirecting shoppers to their main brand…
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Motom, the app simplifying the social shopping experience for both creators and consumers is officially offering 15% cash back this holiday season. The rapidly growing social commerce platform is backed by a team of retail innovators that…
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Qrios, the Digital Economy Empowerment Platform has built a utility for commerce. It is designed from the ground up to naturally evolve as a space for any small business to trade globally. According the Atlantic, "The Age of Social Media…
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Amaze Software Inc. is excited to announce the acquisition of Spring's best-in-class merchandising platform. We believe that anyone can be a creator and that creators play an important role in how we learn, connect, and find joy. We take…
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The Visa Ready Creator Commerce program will connect partners across the ecosystem to bring tools like faster payouts and tipping to creator platforms. Creators are driving a revolution in digital commerce and culture – producing content…
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Partnership Revs Up Consumer Journey, Connected Experiences and Loyalty Benefits Through the SoPa Ecosystem  Society Pass Inc/Thoughtful Media Group Inc and Onlive.Site announce establishment of a strategic partnership, combining…
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As social commerce continues to grow, it is critical for brands to partner with the right content creators If the last few years of the COVID-19 pandemic have taught us anything, it is that the Internet is among our most pivotal critical…
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Hi Max, welcome to our MarTech Interview Series. Please tell us about your current role and responsibilities at Spectrm. I’m co-founder and CEO at Spectrm. My role has changed a lot over the last few years as the company has continued to…
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New Link in Bio App Gives Creators the Ability to Sell Curated Products in their Link in Bio Orca, a social commerce platform focused on helping creators launch and sell curated products through their online boutique, announced the launch…
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Social commerce leader continues to bolster its team with nearly 40 years of new sales and marketing experience Mavely, the social commerce platform that streamlines customer acquisition and social selling for the everyday influencer,…
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Leading Social UGC, Influencer Marketing, and Ratings & Reviews company Pixlee TurnTo announced new Instagram Reels functionality that enables brands to collect, curate and publish user-generated Instagram Reels within the Pixlee TurnTo…
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SoPa acquires first company in Thailand and continues network expansion of its digital ecosystem throughout Southeast Asia (“SEA”) Thoughtful Media’s social commerce-focused Multi-Platform Network (“MPN”) in Thailand,…
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The TINT Shopify integration creates new opportunities for ecommerce brands to reach and convert customers The leader in visual content, TINT, has taken another step towards streamlined social eCommerce with the launch of a new integration…
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Dash Hudson is pleased to announce that Meta has named the globally-leading social marketing software among the first integration partners to unlock the ability for businesses to tag content with products on Instagram. In the…
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SLUSHY is a social commerce platform built for professional creators who want unrivaled creative freedom and robust engagement tools. Launching in the United States today, SLUSHY is currently an invite-only creator platform, where anyone…
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