Tell us about your role and the team/technology you handle at Adludio. I launched Adludio’s first overseas office in 2017 out of Singapore. We now have offices across Singapore, Hong…
Read More...

https://www.youtube.com/watch?v=6tXDNjsKrxo The rise of new-age digital advertising channels such as OTT, immersive video and social media have forced traditional/linear TV adtech…
Read More...

Today, the leading CRM maker Salesforce has declared its Q1 Fiscal 2021 results. It earned $4.87 billion revenue– 30% higher YoY and reported first-quarter operating cash flow of $1.86…
Read More...

Leading retail marketing technology company, Bluecore has announced it has received $50 million Series D funding. The AI-based modern ESP solution provider for retail experience and…
Read More...

Salesforce has just announced that it's first-quarter revenue of $4.87 Billion. Salesforce Q1 Earning is up 30% Year-Over-Year, 31% in Constant Currency. Our results, amidst this…
Read More...

First time CEO Jen Grant shares her insights and recommendations on how to drive the productivity level during the lockdown. The impact of COVID-19 has been extensive and exhaustive.…
Read More...

Your first-party CRM data is one of your most valuable assets for driving leads and lowering your cost per marketing qualified lead (MQL)and sales qualified lead (SQL), but unlocking…
Read More...

"We believe that great people can live anywhere in the world. So we have made it a part of our DNA to hire in multiple parts of the world." Hi Jen, tell us about your journey into…
Read More...

Just a few short months ago most economists didn’t think an economic downturn in 2020 was very likely. In Bankrate’s fourth-quarter survey of top U.S. economists last December,…
Read More...

Customers come into contact with brands through a wide variety of channels every single day. Marketing campaigns can only be effective if they reflect all these channels, which will…
Read More...

Good storytelling is gold; great audio and video content cannot exist without it. The challenge is that even when we have that skill in spades, there are dozens of steps in the…
Read More...

If there's one comms moment that has stuck in my head from the last few months of upheaval, it was that point when Boris Johnson announced that he had Coronavirus. He broke the news…
Read More...

"We're unable to help you and your business due to CORONAVIRUS COVID-19." This remains the standard statement from all physical and digital stores cutting across various cities,…
Read More...

25 May 2018-- a historic day in the world of doing ethical business. On this day, in 2018, the European Union finally implemented the General Data Protection Regulation (GDPR). In the…
Read More...

As businesses close the books on a tumultuous quarter, sales organizations are under increasing pressure to deliver on revenue commitments for the remainder of the year. Marketing and…
Read More...

For millions of athletes, sponsors, fans, and indeed all of humanity, the cancellation of Tokyo 2020 was a necessary disappointment. At no time in the last fifty years has the world…
Read More...

Advertising trends in today’s world are changing at a very rapid rate. No matter you’re promoting a mobile application or a game, you have to look for a lot of factors before making a…
Read More...

Customer expectations are rising each and every day and brands are feeling the pressure to meet these demands. Compounding this challenge is the fact that the amount of customer data…
Read More...

London-based consumer growth marketing technology firm, also labeled as a Consumer-to-Consumer (C2C) marketing technology platform, Attest has announced its latest funding round. The…
Read More...

Today’s digital ecosystem provides a rich trove of data. For marketers, simply tracking Traditional Marketing analytic is not enough to stay ahead of the competition. Digital data can…
Read More...