"As educational content becomes more pervasive and accessible, customers will likely gravitate toward brands they recognize and trust will deliver quality." Tell us about your…
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https://www.youtube.com/watch?v=6tXDNjsKrxo The rise of new-age digital advertising channels such as OTT, immersive video and social media have forced traditional/linear TV adtech…
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"We believe that great people can live anywhere in the world. So we have made it a part of our DNA to hire in multiple parts of the world." Hi Jen, tell us about your journey into…
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"Play around with brain connections, constantly try to tweak what you have to find new ways to train and conceptualize learning." Claudio, you are a pioneer in the Learning…
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"City leadership is often left with skewed or incomplete feedback. For leaders to effectively improve their city they must be able to tap into the needs of their greater community."…
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https://www.youtube.com/watch?v=NLnsjUXFqIY TV advertising is one of the few important digital branding channels that have managed to break the shackles of old and boring traditions.…
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"Don’t change what works just because you’re remote. In fact, double-down on what works." Please tell us about your role and the team/technology at ringDNA. I am the Chief…
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"An ABM platform with chat means marketing, sales, customer success, and any function engaging directly with customers can do so at any point in the customer lifecycle." Tell us…
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https://youtu.be/pkMp4sJifqI Larry Allen is the VP & GM Addressable Enablement at Comcast. Larry participated in the MarTech Video Interview Series recently. Larry explained…
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"Purchasing and interactive decisions made on mobile apps and online will be largely determined by the quality of the digital experience in 2020 and beyond." Tim, please tell us…
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"I think it is unrealistic to expect AI and ML to solve all the world’s problems. In my opinion, there will be plenty of situations where AI and ML are not the right fit."…
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"I sincerely hope that brands and marketers start to wake up to the negative impact that keyword-based brand safety strategies are having because those strategies don’t just hurt…
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"The successful marketers of the future are going to be the ones who are able to balance both the creative and empathetic emotional side of marketing with the more scientific,…
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https://youtu.be/Xps7iGfcDOk Premium content is worth every penny it ingests. The ad technology and data management platforms working in tandem to make such premium content retain…
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"Personalization is a key factor in customer loyalty. The more you can give customers what they want, the more likely they are to stick around." Journey into Tech Hi Jeff, it…
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"Customers expect accurate answers instantaneously, and those brands that deliver this stand to make huge gains against less search-savvy competitors." Tell us about your role/team…
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"It has been proven over and over again that brands that continue to advertise during recessions bounce back faster than those that do not. " How has your business changed since…
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https://www.youtube.com/watch?v=JRvlp0tSCZ8 Zeev Neumeier is the SVP of Product, Inscape at VIZIO. Zeev founded Cognitive Networks, which was purchased by VIZIO and rebranded as…
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"AI technologies can drive effective customer engagement by creating that personal connection for each user." Hi Teresa, please tell us about your journey into Marketing…
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"In the near future, we will see a more automatic and streamlined supply chain, where automation takes care of the majority of the process across all steps of the employee and…
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