Nikhil Behl, CMO at FICO chats more about the ''new'' normal and how it's making marketers prepare better for different kinds of adversities in this chat with MarTech Series: _______ Welcome to this MarTech Series chat Nikhil, how has…
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Marketers and advertisers today need to tap into more of their real-time data to adjust even their OOH campaigns, Andy Stevens, Chief Data Officer at Clear Channel International explains more in this quick catch-up: _________ Welcome…
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As both sides of the coin: marketing trends and customer expectations evolve, what should marketers set in place as base fundamentals? Laura Taylor, CMO at Crayon has a few ideas: ________ Welcome to this MarTech Series chat Laura,…
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Shoel Perelman, VP Product Management at Pegasystems chats about evolving customer engagement trends and what marketers of today need to do more of to drive deeper customer interactions: _________ Welcome to this MarTech Series chat…
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With customers expecting more transparency and accountability from the brands they deal with, it is integral for marketers to strengthen a few of their core operational and outreach processes using better data collection practices, Kristi…
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What will drive growth and newer trends in eCommerce through 2022? Roli Saxena, President at AdRoll shares a few thoughts in this catch-up with MarTech Series: __________ Hi Roli, it’s good to catch up with you! Welcome to this MarTech…
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Today's marketers need to be a lot smarter about the kind of consumer data and intelligence they focus on; Tugce Bulut, Founder and CEO at Streetbees has a few optimization tips of value to share: ________ Welcome to this MarTech…
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For a better website experience, it is important for marketing teams to coordinate closely with operations and have stronger WebOps processes in place, Christy Marble, Chief Marketing Officer at Pantheon has a few thoughts: ________…
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With the rise of the creator economy, it is now time for improved all-in-one creator platforms to help today's creators implement better processes and partnerships; João Pedro Resende, Chief Executive Officer and Co-founder at Hotmart …
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There's a special science and art to using videos effectively to gain more marketing traction; Stacy Adams, Head of Marketing at Vyond shares some pointers: ________ Welcome to this MarTech Series chat Stacy, take us through your…
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With search and SEO practices becoming more complex, it is important for B2B marketers to know what needs to be strengthened continuously and how; Matt Colebourne, CEO at Searchmetrics has a few thoughts: ________ Welcome to this…
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The right personalization and product recommendation tactics are crucial to fostering improved online buying journeys, Tracey Ryan O'Connor, Group Vice President at Qubit, (a Coveo company) shares some insights: ________ Welcome to…
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Francis McMahon, EVP, Canon Solutions America shares a few thoughts on what it takes to build differentiated buying experiences in today's online marketplace: ________ Welcome to this MarTech Series chat, Francis. First off, we’d love…
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Melton Littlepage, Chief Marketing Officer at Outreach shares a few thoughts on what technologies should feature in every CMO's must-have martech stack in this mid-week chat with MarTech Series: _______ Welcome to this MarTech Series…
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Lisa Bennett, VP Marketing at Kaltura shares a few observations surrounding the need for a hybrid approach to today's events and what the near-future holds for B2B when it comes to virtual and online gatherings. ________ Welcome to this…
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Conversational AI experiences are becoming more crucial to marketers and salespeople in today's marketplace, Mike Myer, CEO & Founder at Quiq shares a few quick conversational AI trends in this catch-up with MarTech Series: _________…
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Rajesh Jain, Indian technology entrepreneur who has pioneered various facets of the dotcom industry in the Asia-Pacific market speaks to MarTech Series about his entrepreneurial journey and what drove Netcore's vision and evolution over…
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Jeff Lortz, CEO at Creator by Zmags shares a few tips that can help drive better digital experiences in this chat with MarTech Series: ______ Welcome to this MarTech Series chat Jeff, we’d love to know more about your journey at Zmags……
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Bernadette Butler, CEO and Co-Founder at StoryTap highlights the importance of video storytelling for B2C and B2B markets in this chat with MarTech Series: _______ Welcome to this MarTech Series chat Bernadette, tell us about yourself…
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Victor Potrel, VP of Platform Partnerships at TheSoul Publishing chats about the evolving nature of the creator economy and the impact it now has for varied content distribution tactics and channels: _______ Welcome to this MarTech…
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