Marketing Automation & Strategies

CRM, Marketing Automation, Sales & Marketing, Sales Enablement

Lead Liaison Makes Huge Leap in Sales Enablement with Rhythms

Lead Liaison Amplifies Functionality of Their Sales Enablement Solution With the Addition of Rhythms Sales and marketing software provider, Lead

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prweb2 days agoApril 19, 2018 0 38

Analytics, Audience Data, Marketing Automation, Video Advertising

dataxu Announces TotalTV For Media Companies

TotalTV Utilizes Audience Intelligence, Analytics, and Automation to Improve Yield for Advertisers Across Linear and Digital Video dataxu, a leading

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MTS Staff Writer3 days agoApril 19, 2018 0 38

CRM, Marketing Automation, Sales & Marketing

Lead Liaison Debuts Standalone Event Lead Capture And Management Solution

Lead Liaison, Debuts a Standalone Solution to Help Capture and Manage Leads at Marketing Events, Powered by GoCapture Lead Liaison announced

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prweb4 days agoApril 17, 2018 0 66

Salesforce to Invest $2 Billion in its Canadian Business Over Five Years

CRM, Marketing Automation, Marketing Clouds

Salesforce to Power Personalized Customer Engagement for Arcos Dorados

World’s Largest Independent McDonald’s Franchisee Will Use the Salesforce Platform and Marketing Cloud to Deliver Highly Targeted Coupons and Offers

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MTS Staff Writer5 days agoApril 17, 2018 0 70

Analytics, Customer Experience Management, Marketing Automation

ITWP Announces Significant Growth of Insights on Demand Consortium

New Members Like Nike, Amazon, Sony, Pepsi, Nordstrom, Mindshare and Others Have Joined Industry-Wide Group – Insights on Demand Consortium

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prweb5 days agoApril 16, 2018 0 64

Promotions at Force24: Jake Sweeney Becomes Head of Strategy, Lee Senior is New Head of Client Operations

Marketing Automation

UK-Based Marketing Automation Firm Force24 Promotes Jake Sweeney & Lee Senior

Jake Sweeney Started in January 2014 as a Hands-On Account Executive, While Lee Senior Joined as Account Executive in November

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MTS Staff WriterApril 13, 2018, 4:30 pmApril 13, 2018 0 133

Zaius Scoops $30 Million in Series B Round to Further Develop B2C Marketing Tech Ecosystem

CRM, Marketing Automation

Zaius Scoops $30 Million in Series B to Further Develop B2C Marketing Tech Ecosystem

Latest Investment Comes as B2C CRM from Zaius Replaces Siloed, Legacy B2C Marketing Technology Zaius, a leading CRM built for

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Sudipto GhoshApril 12, 2018, 8:46 pmApril 12, 2018 0 115

Marketing Automation, Sales & Marketing

Kartra Offers an Artificial Intelligence-driven Sales and Marketing Platform for $1 Trial

The All-In-One Sales and Marketing Platform Connects Everything a Small Business Needs Propelled by the need for an affordable All-In-One

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PRNewswireApril 12, 2018, 2:00 pmApril 12, 2018 0 55

CRM, Marketing Automation, Native & Programmatic Advertising, Sales & Marketing

Instapage Raises $15 Million Series A Funding Round Led by Morgan Stanley Expansion Capital

Growth Investment to Accelerate Growth, Platform Development, and Post-Click Optimization Adoption Instapage, the landing page and post-click optimization solution for

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MTS Staff WriterApril 10, 2018, 6:35 pmApril 10, 2018 0 201

CRM, Marketing Automation

Pegasystems Appoints Shoel Perelman As The Vice President Of Product For Pega Marketing

Shoel Perelman Joins Pega from IBM, Where He Was VP of Engineering for Watson Commerce Pegasystems, the software company empowering

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PRNewswireApril 4, 2018, 10:00 pmApril 4, 2018 0 98

AI/ML, Marketing Automation

Workato Partners With Apttus As First to Bring Intelligent Automation To Apttus Middle Office Platform

The New Workato/Apttus Partnership Enables Businesses to Streamline Their Customer and Revenue Operations Using Artificial Intelligence Workato, a leading intelligent

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MTS Staff WriterApril 4, 2018, 7:23 pmApril 4, 2018 0 133

AI/ML, Analytics, Marketing Automation, Programmatic Email

Netcore Solutions Expanding Business Into U.S.

Netcore Is Emerging as Asia’s Largest Email Delivery Platform Netcore Solutions, a leading marketing technology company formed over 20 years

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MTS Staff WriterApril 4, 2018, 3:50 pmApril 4, 2018 0 112

CRM, Customer Experience Management, Marketing Automation

Automatically Gather Feedback or Follow-Up with Customers in Your CRM, Using the SurveyMethods API & Zapier Integration

The SurveyMethods-Zapier Integration Is A “Code-Free” Solution to Automate Tasks That Are Repetitive or Time-Consuming, Eliminate Paperwork and Data Entry,

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prwebMarch 30, 2018, 5:47 pmMarch 30, 2018 0 150

Marketing Automation, Mobile

Kochava Announces Engagement Push Notifications

First Platform To Connect Mobile Attribution With Marketing Automation Kochava Inc., the industry leader providing holistic measurement solutions for mobile

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PRNewswireMarch 29, 2018, 10:08 pmMarch 29, 2018 0 125

AI/ML, Marketing Automation, Predictive & AI

Tinyclues Launches Spring Release Their AI-First Campaign Intelligence Solution at Major Retail Events

Tinyclues to Expand Its Operations in North America and EMEA Tinyclues, a provider of leading AI-first marketing campaign intelligence solution,

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PRNewswireMarch 29, 2018, 4:21 pmMarch 29, 2018 0 73

Email Marketing, Marketing Automation

AWeber Expands Its Suite of Easy-To-Use Marketing Automation Tools

New Click and Open Automation for Broadcasts Enable Small Businesses and Entrepreneurs to Build Stronger Relationships with Subscribers and Customers

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MTS Staff WriterMarch 29, 2018, 12:04 amMarch 29, 2018 0 194

B2B Data, Marketing Automation

New Springbot Exchange Empowers eCommerce SMBs to Compete Against Large Retailers

Data Cooperative and New Platform Feature Democratize Data for Small to Medium-Sized Retailers Springbot, a data-driven marketing platform for eCommerce

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MTS Staff WriterMarch 28, 2018, 8:32 pmMarch 28, 2018 0 147

Analytics, Audience Data, Content Management, CRM, Customer Experience Management, Marketing Automation

SnapLogic Announces Integration with Adobe Cloud Platform to Close the Customer Experience Gap

New Intelligent Connectors from SnapLogic Bring All Marketing Data Together in Adobe Cloud Platform for 360-Degree View of the Customer

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MTS Staff WriterMarch 28, 2018, 12:32 amMarch 28, 2018 0 69

CleverTouch Unveils 'Momentum' for Email; Becomes Marketo Accelerate Partner

Email Marketing, Marketing Automation

CleverTouch Unveils ‘Momentum’ for Email; Becomes a Marketo Accelerate Partner

Created by CleverTouch DevLab, Momentum Revolutionizes the Email Creation Process for Regional and Central Marketers Using Marketo® CleverTouch, a leading

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Sudipto GhoshMarch 26, 2018, 4:53 pmMarch 26, 2018 0 158

Marketing Attribution, Marketing Automation

Bizible and Sojourn Solutions Join Forces to Help Marketing Leaders Drive More Impact and Revenue

Together Bizible and Sojourn Solutions Are Helping Marketers Make Better Informed and More Profitable Decisions. Bizible, leaders in B2B marketing

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prwebMarch 24, 2018, 6:01 pmMarch 26, 2018 0 Bizible

Interview with Joshua Neckes, Co-Founder, Simon Data

Interview with Lou Jordano, CMO, Crimson Hexagon

Interview with Kristine Steuart, CEO And Co-Founder, Allocadia

Interview with Craig Harris, Founder and Chairman of the Board, HG Data

Interview with Mark Frost, CEO, Sitecore

TechBytes with Walt Horstman, SVP Advanced Media & Advertising, TiVo

TechBytes with Eric Marotta, Director Product Marketing, CloudCraze

TechBytes with Laura Koulet, Vice President Legal, Tapad

TechBytes with Steve Borthwick, CTO, Artesian

TechBytes with Ari Saposh, VP, Data, oneAudience

Fireside Chat with Evan Liang

Fireside Chat with Anuj Kucheria

Fireside Chat with Scott Brinker

Fireside Chat with Shawn Schwegman

Fireside Chat with Jeff Pedowitz

TruGreen Partners with IBM Watson for Ads That Recommend Personalized Lawn Care Plans

Disruptive Innovation: SaaS Companies Are Migrating To Purchase Convenience

Drive-To-Store Campaign – Are You Measuring What Really Counts?

An Automated Supply-Side Platform Ecosystem: The Future of Local TV Advertising

What Martech Partnerships Really Say About the State of Digital Marketing

Why Your Brand Needs to Become [P]interesting to Reign Social ROI

How to Nail Your Customer Loyalty Program

The Pedowitz Group is a Revvie Finalist for 2018 Partner of the Year Award

The Power of Event Automation for Better Connectivity in Business

Anura Empowers LeadThink Fight Ad Fraud with Deep Analytics Reporting

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