Industry Veteran of Oracle and SAP to Lead Growing Augmented Intelligence Company

Unscramble, the leading augmented intelligence company building AI-driven solutions for enterprises, announced that Praveen Thakur, an industry veteran and recognized leader in the technology industry, has joined its executive team as Chief Operating Officer. As COO, Praveen now heads up Global Customer Operations for the Atlanta-based company effective April 15, 2019. In this new role, Praveen is responsible for driving the company’s efforts to scale and bring its products to customers across the globe, delivering superior shareholder value in the process.

In a distinguished career spanning more than three decades, Praveen has held key leadership roles across the Asia-Pacific region and India with leading technology service providers. At Oracle, Praveen spent fourteen years leading business for technology and cloud platforms in SouthEast Asia and the emerging markets in South Asia. In his most recent role, Praveen served as Senior Vice President for platform and data management solutions at SAP for Asia Pacific and Japan.

Marketing Technology News: Sales Engagement Leader Outreach Reaches Unicorn Status, Raises $114 Million Series E

This new appointment at Unscrambl represents another step in the company’s growth following a year of successful initiatives and client wins. In a strategic partnership with Microsoft, Unscrambl recently secured an important engagement with Rizal Commercial Banking Corporation (RCBC), a bank in the Philippines. Together, the companies will deploy AI-powered solutions powered by Unscrambl’s technology that will transform and augment current design of analytics and launch real-time marketing campaigns. Earlier this year, the company was also awarded with enrollment in the SG:D Spark Programme enabling it to leverage demand in the Government sector in Singapore.

Marketing Technology News: DemandBlue launches DemandBlue Labs, a Salesforce Innovation Org for its Customers

With spending on cognitive and AI systems predicted to grow to $52.2 billion in 2021, Unscrambl is well-positioned for success in the years ahead. Vibhore Kumar, CEO of Unscrambl recognizes Praveen’s appointment as a key to that future growth. “We are delighted to welcome Praveen into Unscrambl’s core leadership team to guide us through this new phase of our growth story. We are at a critical moment and we will rely on his expertise and visionary leadership to successfully implement our strategy and take advantage of the market opportunities ahead.”

Marketing Technology News: Vonage Recognized as a ‘451 Firestarter’