David Dixon, Author at MarTech Series

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David Dixon founder/CEO of Truesight Consulting, has 20 years’ in marketing analytics and consulting. Formerly CEO of Ninah Consulting, he led 10 years of growth there, $25 million revenues. David headed InitiativeConsulting and Interpublic’s Marketing Accountability Partnership. Clients: Apple, Intuit, Verizon, Kellogg’s, HomeDepot, BankofAmerica. He holds Masters’ Economics, London University.

Guest Authors

Build, Borrow or Buy: Analytics Enablement for In-House Marketers

David Dixon -

January 9, 2019

Guest Authors

Five Inconvenient Truths of Multi-Touch Attribution (MTA)

David Dixon -

June 26, 2018

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David Dixon

Build, Borrow or Buy: Analytics Enablement for In-House Marketers

Five Inconvenient Truths of Multi-Touch Attribution (MTA)

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