Author

Harvey Schwartz

Harvey is the EVP of Talent and Co-Founder of WHOSAY and has activated over 300 celebrity and influencer campaigns, working with the top agencies and managers around the world, focusing on building the "best in class" talent process. Harvey has deep experience in talent negotiations having started his own independent music label and later as VP A&R for Capricorn/Universal Music Group, contracting artists across all musical genres. Harvey also lead North America marketing for Grammy Award winning artist Peter Gabriel.

Guest Authors

Is Whitelisting a Win-Win for Brands and Influencers?

Harvey Schwartz Jul 17, 2017

Social media is a primary gateway between a brand and its audience. Many times the point of contact between a brand and its consumers is created by third parties -- publishers, paid media and increasingly influencers. Consider that 96%…
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