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Balancing Ad Personalization With Consumer Privacy
AI/ML

Balancing Ad Personalization With Consumer Privacy

Soniya Bopache -
0
In the TikTokization era of Advertising, the ‘Perfect Ad’ doesn’t exist. Where do creators go from here?
AI/ML

In the TikTokization era of Advertising, the ‘Perfect Ad’ doesn’t exist. Where do creators go from here?

Xavier Baillenx -
0
How Marketers Can Use AI to Boost Holiday ROI
AI/ML

How Marketers Can Use AI to Boost Holiday ROI

Charlie Bell -
0
Advertising Is Fundamentally Broken. What Now?
Customer Data Platforms

Advertising Is Fundamentally Broken. What Now?

Elizabeth Brennan -
0
Balancing Privacy and Personalization in Sports Marketing
AI/ML

Balancing Privacy and Personalization in Sports Marketing

Aleksandra Drozda -
0
Overcoming Seasonal Challenges: Three Tips for Online Retailers Amid the Holiday Rush
Audience Data

Overcoming Seasonal Challenges: Three Tips for Online Retailers Amid the Holiday Rush

Darryl Jones -
0
Succeed in Scarcity Marketing Without Scaring Away Customers
AI/ML

Succeed in Scarcity Marketing Without Scaring Away Customers

Pini Yakuel -
0
Should you Build or Buy your next Martech Solution?
Customer Experience Management

Should you Build or Buy your next Martech Solution?

Aaron Crowe -
0
AI to Reshape Creative and Measurement, and the Publisher-Advertiser Relationship
Advertising Trends

AI to Reshape Creative and Measurement, and the Publisher-Advertiser Relationship

George London -
0
First-Party Data is Still the Right Bet
Advertising Trends

First-Party Data is Still the Right Bet

Valerio Poce -
0
From Static to Dynamic: Sisense Rebrands for the Future of Analytics
AI/ML

From Static to Dynamic: Sisense Rebrands for the Future of Analytics

Dina Apostolou -
0
Building Consumer Trust Through Secure, Privacy-First Advertising
AI/ML

Building Consumer Trust Through Secure, Privacy-First Advertising

James Hill -
0
Is Oracle’s privacy settlement the canary in the coal mine for Digital Advertising and Ad Tech? 
AI/ML

Is Oracle’s privacy settlement the canary in the coal mine for Digital Advertising and Ad Tech? 

Jonathan Joseph -
0
Opportunities After Oracle: Building a Firmer Foundation for the Marketing Ecosystem  
Customer Experience Management

Opportunities After Oracle: Building a Firmer Foundation for the Marketing Ecosystem  

Julie Clark -
0
AI Transforms Marketing: Benefits and Tradeoffs
AI/ML

AI Transforms Marketing: Benefits and Tradeoffs

Yael Klass -
0
Mind the Gap: Overcoming the Disconnect Between Data and MarTech
Analytics

Mind the Gap: Overcoming the Disconnect Between Data and MarTech

Ranjana Choudhry -
0
Holiday Returns Should Be a Goldmine for Brands
Brand Safety

Holiday Returns Should Be a Goldmine for Brands

Pini Yakuel -
0
The Learning Curve: How Instructional Videos Drive Marketing Results
Content

The Learning Curve: How Instructional Videos Drive Marketing Results

Matthew Pierce -
0
Harnessing AI to drive Creative Effectiveness in Modern Marketing
AI/ML

Harnessing AI to drive Creative Effectiveness in Modern Marketing

Matt Young -
0
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