MURAL Tackles $542 Billion Issue of Inefficient Collaboration With a New Discipline and System For Building Connection and Fostering Innovation at Work

MURAL, the leading provider of digital workspaces for guided visual collaboration, announced today that it has acquired LUMA Institute (LUMA), a recognized global leader that equips people to be collaborative problem solvers through its acclaimed learning experiences, digital resources, and certification programs. LUMA transforms how teams collaborate and innovate at enterprise scale.

The LUMA acquisition establishes category leadership for MURAL as the company launches its blueprint for a Collaborative Intelligence System, a new approach that connects teams to unlock their genius, taking insights and ideas from possibility to reality. MURAL’s Collaborative Intelligence System will aim to solve the prevailing sense of disconnection felt by teams globally and address the $542 billion cost of inefficient team collaboration.

“Bad meetings, lost ideas, and frustrated teams are all symptoms of disconnection. These problems come from leaving collaboration to chance,” said Mariano Suarez-Battan, co-founder and CEO of MURAL. “LUMA has pioneered a different way to collaborate for over a decade, helping enterprise teams around the world innovate and do their best work together. As a part of MURAL, LUMA will help advance collaboration design, a new discipline that will level up how people work together. This acquisition is the first public step in our mission to support collaborative intelligence for the new hybrid workplace.”

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LUMA created the LUMA System, a fundamental collection of design methods that Harvard Business Review called a “taxonomy of innovation.” The LUMA System provides a common language for collaboration and has been used by teams working at more than 3,000 organizations worldwide. Building on years of partnership between the two companies, the LUMA team will support MURAL’s deployment of the Collaboration Design Institute in late 2022, where the discipline of collaboration design will be taught and learned through self-service curriculum, cohort-based learning, certifications, and communities.

Collaboration design helps people connect and innovate together — building on a legacy of design thinking methods and facilitation expertise to move teams from ideas to action. Cultivating visual thinkers, developing relational intelligence, and creating psychological safety are critical elements of collaboration design. MURAL expects more than 250 million knowledge workers must develop collaboration design skills by 2025.

“As a company founded to help organizations innovate by transforming the way people work together, we’ve always been inspired by MURAL’s mission to transform enterprise collaboration,” said Chris Pacione, co-founder and CEO of LUMA. “This is the perfect opportunity for us to bring our pioneering approach to design and collaboration to the masses, and accelerate the formation and expansion of MURAL’s Collaboration Design Institute.”

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