Localytics Announces Tim Urban as ENGAGE 2017 Keynote Speaker

By PRNewswire On Oct 25, 2017

Urban Will Discuss ‘AI and the Road to Superintelligence’ This November At Fenway Park

Localytics, the leading mobile engagement platform, announced that Tim Urban, the creator of the popular long-form, stick figure-illustrated blog Wait But Why and owner of the most watched TED Talk of 2016, will keynote the company’s third annual ENGAGE conference at Fenway Park on November 14. Each year, Localytics ENGAGE brings together hundreds of the world’s best marketers, product owners and thought leaders for a two-day event focused on driving great engagement on mobile.

“Tim Urban is one of the Internet’s most popular writers and has a proven ability to captivate audiences, as his TED Talk is the only TED main stage talk to reach 10 million views in its first year online. We are honored that he will join us to keynote ENGAGE 2017 and share his take on AI and the Road to Superintelligence,” Lou Orfanos, Chief Sales and Marketing Officer, Localytics said.

With head-spinning thinking, quirky graphics and his signature stick figures, Urban is proving that complex and long-form thinking can capture a short attention span world. As the creative force behind Wait But Why, he has authored dozens of viral articles on subjects ranging from why we procrastinate to why we haven’t yet encountered alien life forms. Wait But Why has topped 10 million unique visitors during peak months and attracted thousands of readers, including famous fans like Tesla CEO Elon Musk, TED Curator Chris Anderson and Twitter co-founder Evan Williams.

From November 13 – 14th, ENGAGE will welcome more than 200 mobile leaders to Boston’s Fenway Park to connect, learn and share best practices for mobile engagement. In addition to Urban, attendees will hear insights from a fantastic lineup of speakers for ENGAGE, which also includes executives from Fidelity, BabyCenter, HSN, The New York Times, Macy’s and more.

Localytics gives companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. They use all the data surrounding users to deliver highly targeted and personalized engagement campaigns, including push and in-app messages along with performance data to measure and optimize those efforts toward the metrics that drive businesses forward.