Leading used car ecommerce platform Shift has announced the launch of its third consumer car-selling service in Texas with the addition of Fort Worth. After launching select vehicle acquisitions in the central-southwestern markets of Austin and San Antonio in the last couple of weeks, Shift is now launched in a new region, bringing its seller service to the northern-eastern corner of the state.

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“Fort Worth is a major thoroughfare in the state, and a huge opportunity for Shift to continue to expand in the Texas geography,” commented Shift Co-CEO Toby Russell. “We’re thrilled to be taking this next step and bring our service to more and more consumers across the state.”

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Shift’s seller service will be available to consumers within the greater Fort Worth region. With this launch, consumers can begin getting online quotes for their cars through the shift.com website, generating an instant estimate. Those who wish to move forward with an evaluation can then book an appointment, and a Shift Concierge will come to their location to evaluate the car, and make a final offer. If they accept, they’ll complete the entire transaction on the spot through an iPad, and receive payment digital within a few days. Appointments take approximately one hour.

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