Retail and CPG technology veteran takes the helm of AI innovator poised for growth

As the leading end-to-end, AI-powered lifecycle pricing provider, DemandTec by Acoustic has a long and distinguished track record of innovation across its unified price, promotion, and markdown optimization platform. Through its trading partner collaboration program, DemandTec has established itself as essential to the process of connecting and synchronizing data across retailers and CPG brands. In its latest move, DemandTec today announced the appointment of Todd P. Michaud as its new CEO to accelerate the organization’s growth and market leadership.

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Formerly President and Chief Commercial Officer of Hypersonix, Michaud brings more than 25 years of experience leading innovative software companies focused on helping retailers and CPG brands drive profitable revenue growth. At DemandTec, Michaud is assuming leadership of an organization that pioneered the application of advanced customer demand intelligence and data science on a highly scalable software-as-a-service platform.

Prior to Hypersonix, Michaud had executive leadership roles at Symphony RetailAI, NCR Corporation, Retalix USA, and IDS LLC. Michaud also served as President and CEO of Revionics. He began his career with 16 formative years at IBM Corporation.

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“I was committed to filling the DemandTec leadership role with someone who demonstrates unparalleled excellence in retail, technology, customer obsession, and proven execution,” said Dennis Self, CEO of Acoustic. “Todd delivers powerfully on all those criteria, and his obvious passion for the growth opportunity with the proven team at DemandTec is inspiring. I’m thrilled to welcome him to Acoustic.”

“I’ve been watching DemandTec’s impressive momentum since Acoustic was formed in 2019,” Michaud noted. “With the rapidly changing customer demand patterns, increased competition, inflation, and supply chain disruptions, there has never been a more opportune time for retailers to apply actionable intelligence designed to read and interpret customer demand signals in transaction data and then apply predictive and prescriptive insights. This knowledge allows retailers and CPG brands worldwide to shape shopper behaviors and drive profitable revenue growth and business impact. I’m excited and proud to lead the amazing DemandTec team as we drive meaningful value for our customers.”

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