Hi Marley AI-powered SMS messaging helps Plymouth Rock expedite claim resolution and improve its customers’ experiences

Boston-based Plymouth Rock Assurance and Hi Marley announced the expansion of a pilot program using intelligent text messaging to manage auto insurance claims. Plymouth Rock’s insurance customers can now arrange nearly all aspects of the claims process through text messaging rather than traditional phone calls and scheduled appointments. Plymouth Rock enlisted Hi Marley to meet a growing customer preference to conduct business via text.

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“Getting into a car accident can be traumatic and inconvenient,” said Mary Boyd, President and CEO, Plymouth Rock Assurance Corporation. “We can’t prevent accidents but we can make the claims experience as fast, fair and fearless as possible. Hi Marley is helping by enabling our customers to communicate via text. This allows claims adjusters to be incredibly responsive and simplifies claims settlement.“

Hi Marley’s AI-enabled SMS texting platform facilitates communication between insureds and the insurance ecosystem and manages the process in a unified conversation that allows for asynchronous and real time communication with automatic translation into 25+ languages.

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Plymouth Rock piloted Hi Marley’s platform to handle more than 2,500 claims, increased its customer satisfaction ratings, reduced rental days and lowered costs. “Plymouth Rock is a valued partner and a forward-thinking insurance company,” noted Mike Greene, Hi Marley CEO. “They appreciate innovative technology and its ability to make life better for employees and customers.”

According to Boyd, “The Hi Marley platform is helping our business level-up to, and even exceed, customer expectations. Plymouth Rock will extend use of Hi Marley to help transform insurance from a low-interest, low-engagement necessity into a high-value reciprocal relationship between customer and company.”

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