Zilliant scooped $30 Million from Goldman Sachs last week. It will use the capital to fund global growth opportunities in the B2B enterprise industry across multiple sectors

Zilliant, an Artificial Intelligence-driven SaaS-based B2B price optimization platform, offers sales and competitive pricing decisions to help B2B marketers achieve margin targets and retain customers at the same time. Customers use Zilliant for maximizing the lifetime value (LTV) of B2B customer relationships.

“As the only B2B AI-driven SaaS platform in the market today, Zilliant is committed to enabling growth and profitability for our customers while strengthening their existing customer relationships.”

Before opting for Zilliant, the global leader in Energy Management, Schneider Electric, SE, failed to meet customers’ expectations in terms of competitive pricing and was not even offsetting raw material costs. Zilliant’s sophisticated data science and scalable technology offer price optimization and price management software for manufacturing, distribution, high-tech, and industrial service companies. The prominent investors in the company are GE equity, JP Morgan Partners, among others.

The price optimization software of Zilliant helps pricing team deliver market aligned competitive pricing for significant margin improvement and increased customer retention.

The $30M investment from Goldman Sachs in Zilliant further highlights its ability to help company leaders easily manage cost changes and meet customer expectations while hitting revenue targets by using its patented data science. The funding would fuel its expansion globally in the B2B enterprise industry across multiple sectors. It takes the total funding received to $92.4 M since its inception in 1999. Prior to this, it received  an undisclosed amount of investment 5 years ago.

“We have selected Goldman Sachs as our new investor based on their successful track record of funding and supporting fast growing companies and are optimistic about the value they will bring,” said Greg Peters, President, and CEO of Zilliant.

A Goldman Sachs’ investment arm, Private Capital Investing Group (“PCI”), made the investment. PCI is dedicated to providing junior capital to growth and middle market companies throughout North America. The group is co-headed by Hillel Moerman, Managing Director.

Holger Staude, Vice president at PCI, said, “Goldman Sachs is pleased to contribute to Zilliant’s continued growth. The company’s differentiated approach to SaaS-based, AI-enabled analytics, as well as their growth trajectory and strategic management team, position them to deliver significant value to the B2B industry.”

Zilliant’s power-packed prescriptive applications- SalesMAX and MarginMAX, offer patented data science techniques that reveal accurate sales opportunities and pricing guidance. These applications are aimed at catching the attention of the industry affected by pricing and sales woes.

SalesMax™ is a prescriptive selling application that offers a 20 to 30 percent increase in same customer revenue, adding 5 to 10 percent to overall revenue.  It compares customers’ current spend with what they should be and was buying, revealing thousands of actionable sales opportunities at a level of accuracy, speed, and scale that isn’t possible through manual analysis.

On the other hand, MarginMax™ is the mathematical price optimization software application that measures price elasticity at the micro-market level, and predicts the impact of price changes and enables companies to execute optimal pricing strategies that achieve multiple P&L objectives. It optimizes all price models from spot quotes to agreements to price lists, producing guidance that makes sense and makes money.

The company’s advanced intelligence is delivered seamlessly through the Zilliant IQ™ platform, which is integrated within existing field sales workflows, CRM applications and eCommerce channels, to inform pricing and sales decisions and increase the value of every B2B customer interaction.