CEO of top 20 WordPress consultancy DevriX, Mario Peshev, announced the acquisition of WP-CRM System, strengthening the community’s shift towards making WordPress a full business development solution

Mario Peshev, CEO of global WordPress agency DevriX, announced today his acquisition of the popular third-party customer relationship management plugin for WordPress, WP-CRM System. Peshev brings over 20 years of web development and prominence in the WordPress community as a core contributor to grow this freemium solution for an even larger audience.

This acquisition comes as the WordPress community devotes more resources into making the open source software a full business development solution. WordPress has long been a popular content management system, with 37% of websites built on WordPress. Now, businesses are onboarding more of their business functions onto WordPress and looking towards third-party plugins and solutions to support customer relationship management, eCommerce, and customer service, among other core operational functions.

Marketing Technology News: Perfect Sense Announces Rebrand as Brightspot

Speaking during WPCampus 2020 Online, the free online conference for WordPress in higher education, sponsored by DevriX, Mario Peshev shared why this acquisition is so important:

“Everyone from mom and pop retailers to enterprises are seeing the benefits of managing more of their business processes through a tool like WordPress, which offers more security and control. WP-CRM System provides a critical piece of this solution and makes it easy to create a self-hosted CRM to collect and manage important client information and projects.”

Peshev’s acquisition of WP-CRM System is one of several high profile moves in the WordPress community expected in the next month. Experienced WordPress developers such as Peshev anticipate companies expanding their WordPress reliance to put a higher focus on securing their systems and data the way they want.

WP-CRM System stands out among WordPress CRM plugins for its ability to create a self-hosted customer relationship management solution that is completely integrated within a WordPress site. Unlike other integrations, WP-CRM System does not send data to third party services which make it difficult to secure data the way that businesses need.

Working within the WordPress API allows WP-CRM System to integrate seamlessly with other apps including email marketing, lead generation, and customer support. It also provides tools for project management, invoicing, and reporting to create a robust CRM offering.

Marketing Technology News: MGID Partners With Opera Ads to Expand Reach for Advertisers

As the CEO of DevriX, a top 20 WordPress consultancy with over 50 developers and support staff, Peshev is uniquely qualified to take WP-CRM System to the next level. As an advisor and WordPress global innovator, Peshev and his team work with SMBs, startups, and large publishers to build and maintain high-scale WordPress platforms supporting up to 900 million monthly page views. Since 2010, they have offered ongoing development and consulting to help companies manage their entire technical stack.

“Through DevriX, I really got a good idea of what companies using WordPress could most benefit from,” says Peshev, “WP-CRM System will be working with DevriX and several other WordPress partners to help grow and shape this company to deliver the most value for its users.”

Marketing Technology News: NAB Show Launches NAB Amplify, Serving Global Media and Entertainment Community