SAP SE announced that it once again has been recognized as a leader in Gartner’s Magic Quadrant for Sales Performance Management.

This is the sixth consecutive year SAP has been recognized as such, and the third consecutive year it has been positioned highest and furthest to the right on the “Ability to Execute” and “Completeness of Vision” axes.

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In its latest report, Gartner assessed products of 11 sales performance management (SPM) vendors, including the SAP Sales Cloud solution. The report found, “SAP Sales Cloud has a greater year-over-year increase in net new customer acquisition than the other vendors in this Magic Quadrant.”

Sales performance management software from SAP provides commissions, territory and quota, advanced analytics and AI capabilities. Additional capabilities address IFRS 15 and ASC 606 regulations and incentive compensation products for multilevel marketing, insurance and telecommunications industries.

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“The rise of the experience economy makes SPM more important than ever for modern sales teams,” said Giles House, general manager, SAP Sales Cloud, SAP. “Companies need an SPM solution that empowers sales professionals to have a laser focus on the customer experience so they can anticipate customer demands and respond quickly. We believe our leadership position is due to our innovation, our unwavering devotion to our customers and the trust they place in us to flawlessly manage billions of dollars in commissions every year.”

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