Doxim, the leading customer communications management (CCM) and engagement technology provider serving financial and regulated markets, announced the expansion of its enterprise-grade CCM platform digital engagement capabilities with the addition of Doxim CCM Interactive Video.

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Doxim CCM Interactive Video will offer our clients’ customers the information they need to analyze their financial statements or evaluate new products and services at their convenience, without increasing operational costs or staffing requirements — Doxim SVP Product Management, Olga Zakharenkava

Seamlessly integrated into the broader Doxim CCM platform, Doxim CCM Interactive Video will allow clients to provide personalized digital customer experiences, such as interactive statements, bills, policies, or reports, that offer visual engagement and real-time interactivity.

Interactive video content provides the ‘personal touch’ needed to simplify complex information and drive increased satisfaction, engagement, and revenue across the customer journey – from onboarding to financial statements and reporting, to mortgage or policy renewals. Its real- time interactivity can supplement an organization’s service team, reducing the cost-per-sale and allowing customers to better understand their statements, explore their purchase options or coverage, and select products on their own terms.

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“Doxim clients are looking for ways to provide personalized and engaging digital experiences that can simplify complex information, motivate customers to explore upselling options, and drive conversions and revenue. Doxim CCM Interactive Video will give them an innovative and scalable method to engage their customers, through data-driven video experiences,” said SVP Product Management, Olga Zakharenkava. “Doxim CCM Interactive Video will offer our clients’ customers the information they need to analyze their financial statements or evaluate new products and services at their convenience, without increasing operational costs or staffing requirements.”

Doxim has partnered with industry-proven partner, BlueRush, to integrate its interactive personalized video (IPV) platform with Doxim CCM. “Doxim is a great partner for BlueRush,” said Steve Taylor, CEO, BlueRush. “Doxim has a commitment to bringing high value and innovative solutions to their customers and IndiVideo we are excited towill help with their mission to turn statements and notifications into compelling customer experiences that drive results.”

Doxim invites organizations in financial and regulated markets to connect with a Doxim expert and discuss how interactive personalized video can enhance their CX with on-demand engagement.

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