Genesys, the global leader in cloud customer experience and contact center solutions, has been positioned by Gartner, Inc. as a Leader in the 2020 Magic Quadrant for Contact Center as a Service. The company placed furthest overall for completeness of vision.

“Today, organizations are accelerating their cloud strategies to manage the exceedingly digital nature of business and rising consumer expectations. Genesys Cloud delivers the agility, ease, and the flexibility needed to design their own customer experiences to provide highly personalized service,” said Olivier Jouve, executive vice president and general manager, Genesys Cloud. “We believe our ability to continuously innovate and address emerging market needs is the reason we leapt ahead on vision and were named a Leader in the Gartner report.”

Marketing Technology News: Avaya Appoints Rob Theis to Its Board of Directors

As organizations respond to the current landscape and shift their priorities, Genesys is experiencing a surge in Genesys Cloud platform adoption from businesses across the world. In fact, 60% of its top 50 customers are multinational organizations, and the platform is in use in more than 70 countries, driven in part by support from the company’s expansive partner ecosystem. In addition, many of the world’s emerging category leaders run on Genesys Cloud with the top 30 alone handling hundreds of millions of customer interactions annually.

With its relentless focus on cloud-delivered innovation and feature velocity, Genesys will continue to deliver advancements across analytics and reporting, digital, Genesys Workforce Engagement Management, and artificial intelligence (AI) this year. Market demand for these new innovations is accelerating. For example, in the first two quarters of 2020 alone, the company’s AI bookings have grown nearly 300% compared with the same period last year.

Marketing Technology News: Signal AI Announces New “Workspaces” Product Update to Facilitate Remote Collaboration

The company’s continuous innovation is often cited as a primary driver for businesses standardizing on the platform. Genesys Cloud customer, Western Governor’s University (WGU), is one example. According to Adam Davis, vice president of operations at WGU, “Genesys Cloud has a robust feature set backed by reliability and a steady cadence of releasing new features without disruption. The features are easy to implement, well-documented, and fully integrated without breaking any of the existing functionality. The enterprise-level support is very responsive when it comes to client success, technical support (rarely needed), and road-map engagement.”

In 2015, Genesys first appeared in the North American report as a Visionary and has swiftly shot up and to the right. Genesys believes this forward trajectory is testament to its ability to anticipate where the market is going and deliver the solutions businesses need to fast-track customer success.

Marketing Technology News: Medallia Launches Virtual Fan Experience Dashboard for Vendée Globe