SugarCRM Inc., the company that helps global organizations build better business relationships, has named BrainSell on its international shortlist of Elite Partners for 2019.

From a global pool of nearly 200 partners, who each sell, deploy and support marketing automation, customer relationship management and customer care solutions, just 24 resellers have attained Elite status with SugarCRM.

These resellers represent 19 countries and operate across a broad range of verticals.

Elite status represents SugarCRM’s top reseller tier and is only achieved by meeting exacting criteria that includes extensive product competency, deep technical certification, joint sales execution, customer retention and a proven track record of driving new business.

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BrainSell is a value-added reseller (VAR) that specializes in end-to-end business technologies, consulting, and implementation services. They are committed to understanding their clients’ goals. Based on those goals, they evaluate business processes, analyze current technologies, and then advise clients on how to achieve growth and operational objectives.

“Great technologies like SugarCRM help us to improve and uplift the livelihoods of hard-working, fast-growing businesses of all sizes,” said CEO Jim Ward. “Anyone could slap you with a product and call it a day – but we pair clients with the right technologies to grow their businesses.”

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SugarCRM executive vice president of world-wide sales Juan Herrera said: “The hallmark of this impressive group of Elite Partners is how closely they engage with customers and prospects to discover business needs and then deliver the best ongoing service and support to those customers.

“Partners like BrainSell provide expertise in marketing automation, customer relationship management and customer care; a passionate commitment to discovering customers’ needs, and the skills to build innovative solutions to help customers reap the full benefits of choosing SugarCRM.

“Our Elite Partners have delivered another consecutive year of 20 per cent plus growth, while six of them have seen revenues double during the last 12 months. We congratulate them on their success.”

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