ActiveCampaign reveals this season’s topics and guest line-up helping businesses unlock their growth potential through an incredible customer experience

Growth Decoded by ActiveCampaign, the leader in Customer Experience Automation (CXA), will return on October 7 with Season 2 of the streaming show for growing businesses. The producers will film the first episode of Season 2 entirely at Content Marketing World, the largest content marketing conference in the world, September 28 – October 1, 2021.

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The Growth Decoded team invites all viewers to join them at Content Marketing World as they sit down with conference speakers and attendees to discuss growth tips and tricks, holiday preparation and the future of content marketing.

In today’s world, the most efficient and sustainable path to business growth is providing an incredible customer experience. Every two weeks, Growth Decoded helps viewers learn to grow their businesses by conquering a different aspect of the customer experience. The show provides real-world applications of the topic, first-hand examples from real businesses, and actionable takeaways for viewers to incorporate and automate immediately. On Season 2, viewers will hear from real business owners, industry experts, and marketing professionals on a variety of topics, including:

• Effective thought leadership
• Holiday marketing preparation
• Lead generation
• Site tracking
• Digital events and webinars
• Workflow and process automation
• Lead scoring
• Blog writing
• Deliverability factors and engagement tagging

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The first season of Growth Decoded attracted over 6,750 subscribers and 12,000+ views of its episodes. Host Ernie Santeralli interviewed a variety of the biggest marketing influencers, business owners and technology leaders about topics ranging from marketing software and CXA to landing pages and email subject lines. Interviewees included:

• Peter Coffee, VP for Strategic Research at Salesforce
• Joel Klettke, Conversion Copywriting expert, founder of Business Casual Copywriting and Case Study Buddy
• Sophia Sithole, Senior Partner Manager at Zapier
• Amanda Robinson, Facebook Ads Expert, founder of The Digital Gal
• Scott Frothingham, author & founder of FastForward Results
• Neha Varshneya, Senior Manager of Platform Marketing at Thinkific