DataOceans LLC, a leading customer communications management (CCM) platform, announced that Scott Frey has joined its Advisory Board. Mr. Frey is the founder and CEO of PossibleNOW, a leading provider of customer insights, enterprise consent, and preference management solutions, and direct marketing compliance. He also serves as the President and Chief Executive Officer for PossibleNOW’s wholly owned subsidiary, CompliancePoint.

PossibleNOW began by helping companies execute successful marketing campaigns while maintaining compliance with marketing regulations such as Do Not Call and Do Not Email. Under Scott’s guidance and leadership, it has now evolved to enabling customers to have a voice in the relationships they have with companies, sharing insight with brands about what’s really relevant to them. Through superior technology and services offerings, PossibleNOW provides a comprehensive yet humanistic approach to collecting customer insights, preferences, and consent.

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“Today, preference and consent are critical components of the customer communications experience,” said DataOceans’ founder and CEO Larry Buckley. “Scott has spent two decades building best-in-class software solutions to serve this need, and we welcome the guidance and entrepreneurial acumen that he will bring to our Advisory Board.”

Prior to founding PossibleNOW, Frey served as the Executive Vice President of Sales and Marketing for CCS Technology, an Atlanta-based enterprise infrastructure, professional services, and technology company.

About joining the advisory board Frey stated, “PossibleNOW has partnered with DataOceans to deliver preference and compliance functionality to its clients. Transforming customer communications remains a critical objective for businesses and I am excited to help DataOceans continue to innovate as an Advisory Board member.”

The DataOceans Oceanus platform enables organizations to unlock customer data from existing systems to create and deliver highly personalized and compelling communications. It facilitates enhanced customer interactions that increase loyalty and long-term growth while driving cost-efficiencies. The platform has been adopted by over 150 customers and has a customer retention rate of 98%.

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