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Campbell comes to BlackLine with more than 25 years of marketing leadership experience, most recently as CMO at Infinite Electronics where she oversaw global brand marketing strategy, e-commerce, customer experience, communications, inside sales, and technical support. Previously she was head of global marketing and digital innovation for Arrow Electronics, where she developed Arrow’s e-commerce sales channel and oversaw demand generation efforts across channels. Campbell previously spent 14 years in senior marketing and product management positions at Dell Technologies.

“BlackLine represents a perfect blend of innovation and impact. I’m excited to help elevate awareness of the company’s value proposition within the Office of the CFO, increase customer engagement, support growth initiatives, and strengthen our platform offering,” said Campbell. “It’s not just about marketing a product or solution; it’s about being a mission-critical part of our customers’ digital finance transformation journeys and changing how their businesses operate and thrive in the modern world.”

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