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B2B Commerce

Bright Pattern’s Latest Release Supports The Most Extensive Number Of Social Messaging Apps In…

PRNewswire Apr 9, 2021 0
Innovative companies in all global regions are using Bright Pattern to provide effortless customer experience on popular messaging apps including Facebook Messenger, Twitter, WeChat,…
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Customer Experience Management

Former WPP Global Business Director, George Rogers, Joins The Fantastical

PRNewswire Apr 9, 2021 0
The Fantastical, the strategic and creative agency based here, announces that former WPP Global Business Director and Chief Client Officer, George Rogers, is joining as Chief Operating…
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Digital Asset Management

MarcomCentral Launches Affordable Digital Asset Management Solution to Help Businesses Eliminate…

PRNewswire Apr 8, 2021 0
MarcomCentral, a leader in the brand management space, announced the launch of their latest technology, MarcomGather, a Digital Asset Management (DAM) solution. With over…
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Content

Shutterstock’s Archive, The Vault, Partners With Condé Nast For Exclusive Rights To The Condé…

PRNewswire Apr 8, 2021 0
Shutterstock, Inc. , a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, announced an…
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Technology

Comscore Announces New Agreement With Sun Broadcasting for Local Television Measurement

PRNewswire Apr 8, 2021 0
Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced a new agreement to provide Sun Broadcasting with Comscore's industry-leading local…
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Technology

Numerator Launches Portfolio Insights To Help Brands Maximize Lifetime Consumer Value

PRNewswire Apr 8, 2021 0
Numerator, a data and tech company serving the market research industry, has announced the launch of Portfolio Insights. Portfolio Insights is designed to help manufacturers understand…
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Email Marketing

Twobird, the Inbox Made for Tasks, Now Available to Microsoft Outlook Users

PRNewswire Apr 8, 2021 0
Popular email to-do list Twobird is now available for Microsoft Outlook email users, in addition to Google Mail users. Launched last year, Twobird continues to grow, with people looking…
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Native & Programmatic Advertising

2021 Shaping Up to be the Year of Programmatic Advertising for Pay TV and Network Service Providers…

PRNewswire Apr 8, 2021 0
An overwhelming majority (87.4%) of network service provider executives agree that programmatic advertising delivered through smart/connected TVs and/or customer premises equipment…
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Native & Programmatic Advertising

MarTech Startup Ziflow Raises $6M In Expansion Funding To Meet Growing Demand For Creative…

PRNewswire Apr 8, 2021 0
Company Also Announces New Product Availability and Key Senior Management Hires Ziflow, the industry's leading creative review and approval solution for agencies and brands, today…
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AI/ML

LivePerson And Tech Mahindra Announce Partnership Bringing The Power Of Conversational AI To…

PRNewswire Apr 8, 2021 0
Customer experience leaders combine conversational AI and digital services, empowering brands to connect with customers on their preferred messaging channels LivePerson, Inc, a…
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Sales & Marketing

Craze Charges Forward With New Strategy, Business Model, and Executive Team

PRNewswire Apr 8, 2021 0
Craze has always been about equipping small businesses and startups with the marketing teams they need to grow. But to help its clients adapt and accelerate in this ever-changing…
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Technology

Viant Announces Expansion of C-Suite With New Chief People Officer

Business Wire Apr 8, 2021 0
Veteran HR Executive to Support Next Stage of Rapidly Growing Business Viant Technology Inc., a leading people-based advertising software company, today announced…
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Sales & Marketing

Backblaze Appoints Vice President of Marketing

Business Wire Apr 8, 2021 0
Backblaze, Inc., a leading storage cloud company, announced the appointment of Nick Tran as VP of Marketing, as the company continues to bolster its leadership and grow its…
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Technology

Folloze And 6sense Announce Technology Partnership To Power Digitally Rich B2B Buyer Journeys

Business Wire Apr 8, 2021 0
Partnership harnesses intent and predictive data with personalized experiences and sales orchestration to enable integrated, omnichannel campaigns across the entire buyer journey…
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Native & Programmatic Advertising

Zappi Hires Alice Saje to Lead Global Operations Team as EVP of Operations

prweb Apr 8, 2021 0
Zappi, the ad and innovation testing platform built by brands for brands, announced that Alice Saje has joined the company as executive vice president of operations. In this role,…
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Technology

Permission.io Launches Browser Extension on Google Chrome Store

Globe Newswire Apr 8, 2021 0
Permission Browser Extension lets users earn ASK tokens for selectively sharing their data and viewing ads as they browse the web Permission.io, the leading provider of…
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Technology

ArcelorMittal and Infosys Announce Strategic Collaboration for Digital Transformation

PRNewswire Apr 8, 2021 0
Infosys to deliver next-generation application and business process management services to ArcelorMittal Infosys, a global leader in next-generation digital services and consulting,…
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Interviews

MarTech Interview with Vladimir Poletaev, Chief Marketing Officer of Generali Global Assistance

Paroma Sen Apr 8, 2021 0
Vladimir Poletaev, Chief Marketing Officer of Generali Global Assistance shares his thoughts on a few top concerns that face every marketing team today while talking about a few proven…
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Native & Programmatic Advertising

Samba TV Announces Partnership With PubMatic to Deliver TV Audience Targeting Capability in…

Globe Newswire Apr 8, 2021 0
Samba TV, a leading global provider of omniscreen advertising and analytics, announced a multi-market partnership with PubMatic , a sell-side platform that delivers superior outcomes…
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In App Marketing

Facebook and Adjust on the Global App Economy: Gaming and Entertainment Top Growth Verticals

PRNewswire Apr 8, 2021 0
Adjust, the global app marketing platform, released its second global Mobile App Growth Report, in collaboration with Facebook. Charting app growth and retention trends in 2020, the…
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