Partnership Enables Simpler Control of Cloud Channel Origination and On-Premises Playout Workflows for Live and Scheduled Content

Harmonic announced that it has partnered with Aveco to simplify the deployment of hybrid on-premises and cloud workflows for playout applications. Thanks to the partnership, operators can now use a single interface to control hybrid on-premises and cloud playout workflows for more efficient delivery of broadcast and OTT channels, including live streaming.

“Teaming up with Harmonic makes playout simple, no matter where you are in the world,” said Pavel Potuzak, CEO of Aveco. “Our MCR system uses a single interface for local, remote and cloud playout, giving operators the flexibility to deploy part of their workflow on-premises and part of it in the cloud, based on what makes the most sense for their business.”

Harmonic’s VOS^®360 channel origination and Spectrum™ X media servers provide the cloud and on-premises infrastructure and management capabilities necessary to deliver playout of scheduled and live content for broadcast and OTT platforms. With Aveco’s ASTRA MCR system, operators can easily manage on-air operations in multiple locations through a common user interface.

Marketing Technology News: Centerline Digital Expands Agency with New EVP of Digital Media, Jerry Tomaiolo

“Expanding our relationship with Aveco is part of our strategy to make playout operations simpler and more powerful, providing operators with world-class control at their fingertips,” said Shahar Bar, senior vice president, Video Business, at Harmonic. “Harmonic is the only technology provider that offers open integration for its on-premises playout and cloud-based channel origination solutions to enable a true hybrid workflow under third-party control. As the leader in hybrid workflow solutions, we’re ensuring video service continuity and superior quality of service for our customers.”

Marketing Technology News: Certain Announces Certified Integration with Adobe to Help Businesses Connect Events to Results

In the hybrid workflow environment, operators have the flexibility to use their on-premises playout system for complex channels, fixed lineups and long-term channels, and a cloud solution for 24×7, pop-up and disaster recovery channels. The result is efficient and cost-effective operation of channels.

Harmonic will demonstrate OTT and broadcast channel origination using hybrid on-premises and cloud workflows with Aveco automation at IBC2019, Sept. 13-17, in Amsterdam, at Stand 1.B20.

Marketing Technology News: LiveU and Griiip Unveil Unique Motorsports Live Viewing and Data-Driven Media Solution Platform