InMoment Named a Leader in Customer Feedback Management by Independent Research Firm, Highest Score Possible in Driving Revenue, Product Vision and Strategy Criteria

—Received highest possible scores in 15 criteria in the current offering, strategy, and market presence categories

—InMoment reference customers “[praised] the vendor’s partnership and focus on delivering outcomes”

InMoment®, the global leader in Experience Improvement (XI)™, announced it has been named a Leader in The Forrester Wave™: Customer Feedback Management Platforms, Q2 2021 evaluation.

Marketing Technology News: MarTech Interview with Lee Firestone, CEO at OpenReel

“We continue to aggressively invest in technology innovation, client services, and growing our global footprint to help the world’s top brands improve their experiences, and the resulting financial impact and positive ROI.”

InMoment was among the select companies that Forrester invited to participate in its Q2 2021 Forrester Wave evaluation. In the report, InMoment received the highest possible scores in the following criteria grouped into three categories:

CURRENT OFFERING

• Drives revenue/impacts business and CX
• Scalability
• Creates a culture of customer-centricity
• Employee feedback (VOCE/VOE)
• Image and video feedback collection and mining
• Managed and professional services

Marketing Technology News: BigID Offers Big Data Leadership Training at Summer School for CDOs

STRATEGY

• Product vision and strategy
• Execution and delivery on roadmap
• Enterprise strategy
• Services strategy

MARKET PRESENCE

• Revenue
• Global presence

Forrester wrote in the report, “InMoment is a good fit for organizations looking for a ROI-focused technology and services partner. Reference customers say they selected InMoment for its technology capabilities and value—citing the vendor’s pricing as reasonable and transparent. They also praise the vendor’s partnership and focus on delivering outcomes. References give InMoment exceptionally high marks for enabling the ability to show the business impact and ROI of CX.”

Citing InMoment’s employee ecosystem, Forrester said, “86% [of InMoment employees] are focused on product and technology, professional services, consulting, and customer success, positioning the vendor to deliver on its message of experience improvement (XI)—shifting the focus from just managing experiences to improving them.”

“Our strategy has been to challenge the industry by doing things better—from technology, to services, to our focus on accelerating experience improvement,” said Andrew Joiner, InMoment CEO. “We continue to aggressively invest in technology innovation, client services, and growing our global footprint to help the world’s top brands improve their experiences, and the resulting financial impact and positive ROI.”

Marketing Technology News: Critical Event Management (CEM) Leader Everbridge Completes Acquisition of xMatters to Accelerate…