Cybersecurity start-up welcomes Chief Marketing Officer Anna (Jensen) Tutt, VP of Revenue Peter Martin, and Director of Product Marketing Michael Marriott

Oort, a leader in identity threat detection and response (ITDR), is expanding its go-to-market team to meet rising demand for identity security. Following its recent Series A funding announcement, Oort has added Anna (Jensen) Tutt as CMO, Peter Martin as Vice President of Revenue, and Michael Marriott as Director of Product Marketing.

“Identity is the biggest blindspot in security today. CISOs know it and they’re hungry for a new solution,” said Matt Caulfield, Founder & CEO of Oort. “Oort is meeting that market demand head on. We’ve built a stellar team of go-to-market leaders to expand our market presence and build awareness for our superior approach to addressing identity threats.”

Anna (Jensen) Tutt joins Oort with over 15 years’ experience marketing in cybersecurity and two successful exits with Sourcefire (acquired by Cisco in 2013) and Digital Shadows (acquired by ReliaQuest in 2022). Her expertise in generating demand and building partnerships will be critical to Oort’s mission to bring identity security to the forefront for CISOs.

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“Having worked in cybersecurity firms focused on identifying and responding to what’s happening inside the network, and what’s lurking outside the network, I recognize the obvious gap in solutions today that address the common vulnerability that sits in the middle – identities,” said Tutt. “I am thrilled to be joining Oort to expand awareness and adoption of identity security and play a small role in protecting organizations from account takeover attacks.”

As VP of Revenue, Martin has already grown Oort’s sales team by 400 percent and doubled its technical support team headcount. With a resumé that includes Rapid7 and VMWare Carbon Black, Martin has twice successfully transitioned companies to initial public offerings and adds experience taking organizations from pre-revenue to over $10M, most recently with Confer Technologies.

“Oort has already cultivated an impressive customer base by delivering proven outcomes, and I look forward to leading my team to continued success,” said Martin. “By expanding platform exposure and adoption and exploring new channel partnership opportunities, there is significant growth opportunity for Oort.”

Marriott joins Oort after nearly eight years leading product marketing efforts at Digital Shadows, where he helped grow revenue from zero to nearly $30M. With an ambitious and proven product roadmap to work with, Marriott will focus on educating the market on Oort’s identity security platform and how the solution helps security teams understand the threats and exposure of their identities.

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“Identity is the missing critical part of the puzzle for security teams,” said Marriott. “Organizations have to deal with a massive, ever-changing population of identities, yet those identity platforms are siloed under IT and IAM teams. Increasingly, security leaders are scrambling to add IAM expertise to their teams. Oort is well positioned to meet this critical market demand.”

“Oort is on a mission to help our customers adopt an identity-first approach to enterprise security,” added Caulfield. “After spending the past 18 months building an innovative solution for organizations to quickly identify and easily respond to identity threats, we have expanded our product and go-to-market teams to get our offering in the hands of end users, and make it that much harder for attackers to be successful with account takeovers.”

Oort enters 2023 with ambitious growth targets and a common mission to help enterprises make sense of and secure their vast web of digital identities.