“I’m so proud of the work Blueprint are bringing to our partners. By combining our expertise, and harnessing compelling marketing campaigns, strategic workshops, and trend insight, we will ensure clients’ needs are always met, regardless of the economic landscape.”

Anna Forbes, UK Country Director at Azerion commented: “In our current economic climate, the definition of value has taken on a new spin. Where it once referred to a cheaper alternative, now the value means going beyond the transactional media investment. It’s vital that there is greater recognition of how media partners can help advertisers to understand their audiences at a time when the cost of living is turning consumer spending on its head. This newly formed team aims to solve this problem for Azerion’s clients.”

Paul Lowrey, Director of Strategy, Insight and Marketing commented: “I’m so proud of the work Blueprint are bringing to our partners. By combining our expertise, and harnessing compelling marketing campaigns, strategic workshops, and trend insight, we will ensure clients’ needs are always met, regardless of the economic landscape.

Marketing Technology News: Show Me the Money: Finding the Value in Mobile Messaging