LiveXLive Partners With Award-Winning Country Artist Zac Brown Band

LiveXLive And Source Digital Partner To Drive Transactions And Subscriber Engagement

Never Before Performed Acoustic Show “4th With The Family” to Stream on Friday, July 3 at 8:00pm ET

LiveXLive Media, Inc., a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture, announced “4th With The Family” with Grammy Award-winning Zac Brown Band. “4th With The Family”, a free live stream performance benefitting Zac Brown’s nonprofit passion project Camp Southern Ground and its veteran support programs, will take place on Friday, July 3, 2020 at 5:00 p.m. PT / 8:00 p.m. ET to kick off the July 4th weekend.

Zac Brown Band is a legend and we are honored to partner with them and Camp Southern Ground to raise funds for veterans this July 4th,” said Dermot McCormack, president of LiveXLive. “Zac Brown Band joins a lineup of performances that tap unique audiences across all genres worldwide and we’re committed to giving any artist, in any genre a platform to reach their fans directly and anywhere in the world.”

Marketing Technology News: IDStrong Warns Against Second Wave of Cyberattacks

“4th With The Family” will feature a brand new acoustic set honoring our nation’s veterans. LiveXLive will power the wide distribution of the show across its own site, apps and social channels as well as Zac Brown Band’s YouTube and Facebook channels. Zac Brown Band’s music has earned more than 4 billion streams, to date.

“4th With The Family” is made possible by presenting sponsor EarthLink;  sponsors Lovesac and Johnny Mac Soldiers Fund; and supporters Goldman Sachs, Z Alexander Brown and Republic National Distributing Company.

“We are so proud to present this live stream. Not only do we have the opportunity to perform for our fans for the first time in a while, but more importantly, we can raise crucial funds that support the mental health and well-being of our veterans,” said Zac Brown, founder of Camp Southern Ground. “All men and women who have served deserve our deepest gratitude, and we invite you to celebrate and support them through music and community.”

“4th With The Family” is completely free to all those who tune in and will raise awareness and funds for Camp Southern Ground’s two Warrior programs, Warrior Week and Warrior PATHH, which care for the health and wellbeing of veterans while providing the necessary support in their transition to life after service. Both programs are provided at no cost to veterans. Donations will be accepted up to and during the event, and donors will have the opportunity for a special on-screen shout-out during the livestream.

Marketing Technology News: Getting BIMI-Ready: How DigiCert-Valimail Partnership Enforces VMC/ DMARC Compliance

In addition to supporting a great cause, fans will experience Zac Brown Band performing for the first time since their Spring 2020 “The Owl Tour” was canceled due to the COVID-19 pandemic. Fans can expect an all-new live stream acoustic set available to enjoy for free for the first time. Radio.com recently called Zac Brown Band “one of the best live shows in the world.”

LiveXLive has also become a go-to platform for live streaming events that combine music with pop culture of podcasting, sports, arts, fashion, culinary, comedy and wellness. From emerging to established artists, LiveXLive has streamed over 1000 events including a variety of artists and celebrities in 2020 alone: Kygo, Jimmy Buffett, OneRepublic, Zac Brown Band, Michael Franti, Nahko, Trevor Hall, FINK, Big Gigantic, Hot Chelle Rae, Lauren JaureguiBilly Joel, Bon Jovi, Chris RockIdina Menzel and Jennifer Lopez.

Marketing Technology News: Ribbon Call Trust Delivers Advanced Identity Assurance, Validates Phone Calls and Combats Robocalls

Picture of PRNewswire

PRNewswire

PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

You Might Also Like