Sprinklr , the unified customer experience management (Unified-CXM) platform for modern enterprises, announced that it has been named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth year in a row.costs, optimize engagement, and ultimately realize value from every single piece of content they produce.”

“Many marketers are spending a significant amount of budget producing content without optimizing the value it delivers back to the business. They’re unable to personalize the content they produce, scale it across regions, or understand the performance of each asset,” said Ragy Thomas, Founder and CEO, Sprinklr. “We believe that being named a Leader in the Magic Quadrant for Content Marketing Platforms for the fourth year in a row highlights our ability to solve the most complex content marketing challenges – helping brands reduce production costs, optimize engagement, and ultimately realize value from every single piece of content they produce.”

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Sprinklr Marketing gives brands a single, unified platform for executing campaigns, analyzing performance, mitigating risk, and optimizing content across 30+ digital channels.

According to a Gartner® Peer Insights™ review, “[Sprinklr’s] AI powered platform integrates with every stage of the marketing lifecycle further providing a seamless customer experience. I have leveraged this tool to drive personalized and consistent engagements across omni-channel platforms. The no-code feature not only helps you deploy campaigns easily but makes the job very efficient.” — Marketing automation manager in the education industry.