NEC X invests in Clikr, an Elev X! Ignite graduate and AI-powered MarTech startup redefining fashion and beauty marketing with authentic user content. #ElevX #NECX #VentureStudio #AI #MarTech #Ecommerce #FashionIndustry

Clikr is revolutionizing how customers interact with their favorite brands and products through shareable video reviews, helping brands foster more profound and lasting connections with target audiences. The platform offers advanced, AI-powered tools that help brands turn passive customers and users into impactful, loyal advocates, who capture and share their authentic, personal and engaging experiences after using a product.

“Clikr embodies the spirit of innovation and excellence that NEC X strives to cultivate in all our startups,” said Shintaro Matsumoto, President and CEO of NEC X. “Their AI solution holds the potential to enhance new purchasing experiences through possible collaboration with NEC’s technology, enriching people’s lives. Clikr has reimagined user engagement and is redefining how brands connect with their audiences.”

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With a diverse and growing community of partners, users and influencers, Clikr’s platform offers a new and more cost-effective way to drive product exposure, increase web traffic and convert more sales. Recent research found that including authentic, user-generated reviews can increase the likelihood of purchasing a product by 270% or more.

Clikr addresses this need with its unique approach to user-generated content and community building, making it a premier choice for fashion and beauty brands seeking to revolutionize their e-commerce strategy and transition to social commerce.

By connecting brands with passionate content creators through its easy-to-use solution, Clikr cultivates an authentic community that transforms casual viewers into loyal fans and customers. Additionally, with tools to share shoppable videos, screen top-performing advocates, and monitor creator impact in real time, the solution empowers brands and influencers to maximize their reach. The company is already seeing rapid traction in the fashion and beauty industries.

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“We are incredibly grateful for the support and resources provided by NEC X throughout our journey,” said Laura Khoudari-Rico, CEO of Clikr. “The Elev X! Ignite program has been instrumental in refining our technology and business model, enabling us to accelerate our growth and reach new heights. We are excited to continue our mission of transforming customer engagement as we head into the next chapter of our journey.”

NEC X’s Elev X! Ignite program transforms early-stage founders into seed-ready startups, offering a unique blend of strategic collaboration, engineering expertise, R&D resources, and up to $200K in equity funding to help early-stage startups achieve success. During the six- to nine-month program, Clikr worked closely with NEC X’s innovation team, engineers, industry experts, and mentors to refine their product, validate their business model, and prepare for scalable market entry. Clikr joined the program as part of cohort Batch 10, which began in Q3 2023.

With the completion of the Elev X! Ignite program, Clikr is poised for significant growth and market impact.