Zazzle Collaborates with Adobe to Help Creators Monetize Their Designs

Zazzle Collaborates with Adobe to Help Creators Monetize Their Designs

Zazzle Taps Into New Adobe Design to Print, Empowering Customers to Easily Create Physical Products and Monetize Designs

Zazzle, the world’s leading online destination for empowering people to customize, create and make products and designs, is excited to announce that it is collaborating with Adobe during the launch of Adobe Design to Print, a new tool that enables designers to create artwork for printing on physical products – such as those from Zazzle – and also earn royalty fees for their effort

Launching at Adobe MAX, booth #401, Adobe Design to Print is an Adobe Photoshop® plug-in that easily allows artists of all kinds – from creators and designers to anyone with a product idea – to monetize their designs made with Adobe Photoshop, part of Adobe Creative Cloud®. With Adobe Design to Print, available for free download on Adobe Exchange, artists can select a “blank” product (from t-shirts and leggings to pillows and home decor) from Zazzle, and preview in real-time how it looks after production using Zazzle’s visualization technology. Once final, the design can be easily published for sale on Zazzle.com. When a customer selects a design on a Zazzle product, the artist gets paid.

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“Our mission at Zazzle is to enable people to make anything; a mission which is perfectly aligned with the launch of Adobe Design to Print and the enormous potential that this opens up for the artist community,” said Jeff Beaver, Zazzle co-founder, and chief product officer. “This collaboration marks a special milestone in a series of innovations from Zazzle intended to materially expand our technologies where artists and designers can efficiently monetize their creative work. Now designers can visualize and create thousands of physical products in real-time, directly from within Adobe Photoshop.”

During Adobe MAX, Adobe and Zazzle will showcase exactly how Adobe Design to Print works at booth #401. Attendees can create original artwork which will then be previewed on a blank tote bag in real-time. Then, while they wait, the designs will be published onto the bags, showcasing how Adobe Design to Print makes it easy for creators to productize their artwork. In just a few minutes, attendees will walk away with their own custom tote bag – individually designed by them, then printed and manufactured by Zazzle, right in the booth.

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“Our launch of Adobe Design to Print will help creatives turbocharge their creativity and productivity while earning royalties from their designs,” said Mike Scrutton, director of print technology and strategy for Adobe. “Zazzle makes creators and designers their priority, which is aligned with the mission of Adobe Design to Print, and we’re excited to have them play such a prominent role in our launch at Adobe MAX.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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