Mobiquity, a full-service digital transformation enabler, announces its expansion into Asia-Pacific with the appointment of former Microsoft and IBM Director, Gustavo Quiroga, as Vice President of Business Development Financial Services, APAC.

The expansion of Mobiquity’s service offering into APAC is supported by its existing client base in Banking and Financial Services. Most recently Mobiquity received a Global Banking and Finance Award for its work with Bank of the Philippine Islands (BPI) – creating a digital banking experience for the bank’s online and mobile platforms.

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Based in Sydney, Australia, Mr Quiroga will be responsible for strengthening Mobiquity’s global footprint, working with customers across Australia, Singapore, Vietnam and the Philippines.

With extensive industry experience at Microsoft and IBM, Mr Quiroga has managed and developed technology, business and customer experience projects. His appointment is testament to the company’s hyper growth strategy and mission of delivering digital products and services that serve a purpose.

Commenting on the announcement, Gustavo Quiroga, Vice President of Business Development Financial Services, APAC, Mobiquity said: “I’m delighted to join Mobiquity and support the company’s rapid expansion across the Asia-Pacific region.

“I joined Mobiquity to develop, design and implement digital products and services that create meaningful experiences with customers. Giving customers a ‘Wow’ moment is what drives me, and I look forward to using my expertise to develop partnerships where we can achieve this every day.”

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Matthew Williamson, Vice President of Global Financial Services, Mobiquity said: “Our appointment of Gustavo demonstrates Mobiquity’s commitment to hiring an a-list team of talent that have far reaching industry expertise. 

‘’Over the last 6 months we’ve hired over 100 people, including the recent high profile appointments of Howard Moore, Senior Director of Digital Banking and Ruby Walia, Senior Advisor for Digital Baking, North America. 

’The latest addition to the Mobiquity team supports our vision of global growth in Asia-Pacific, as a recognised partner within the banking and finance ecosystem.”