MarTech Video Interview with Peter Crofut – Adswerve

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Peter is a Director of Partner Relationships at Adswerve. Recently, he was the Chief Evangelist of Google’s Platform Marketing Solutions, consulting and providing thought leadership for Google’s Sales teams and largest brands.

Peter has helped CEOs and CMOs think through the activation of their Digital Marketing efforts with Google’s advertising and data analytics platforms.

From his 10 years with Google and 10 previous years in Ad technology Sales, Peter has been a pioneer and expert in the intersection of data analytics, creativity and platform technology.

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