ADVRT embraces AI-powered tools to level the playing field for small businesses, optimising ad performance & boosting ROI with cutting-edge strategies.

ADVRT, a leading digital marketing agency based in Southampton, is excited to announce its commitment to empowering small businesses by leveraging artificial intelligence (AI) in their advertising strategies. Recognising the immense potential of AI-driven tools, ADVRT has successfully harnessed their power to optimise ad performance, personalise customer experiences, and achieve a higher return on investment (ROI) for their clients.

“By embracing these innovative tools, we’re able to provide our small business clients with the same cutting-edge strategies and insights that larger corporations utilise.”

— Jack Purdie

The agency believes that small businesses should not be left behind in the rapidly evolving digital marketing landscape. By incorporating AI-powered tools, ADVRT has been able to help its clients stay competitive, enhance their targeting strategies, and make data-driven decisions that significantly improve advertising outcomes.

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“AI has transformed the way we approach digital marketing,” said Jack Purdie, Director at ADVRT. “By embracing these innovative tools, we’re able to provide our small business clients with the same cutting-edge strategies and insights that larger corporations utilise, ultimately levelling the playing field and fostering growth.”

One standout example of ADVRT’s success in implementing AI-driven advertising techniques is their work with a local Southampton-based service provider. By using AI to analyse customer behaviour and preferences, the agency was able to develop a highly targeted and personalised ad campaign that resulted in just under £10,000 in additional revenue in Q1 for the business.

Another significant benefit of AI adoption is the ability to automate repetitive tasks and streamline the advertising process. This enables small businesses to save time and resources while still achieving remarkable results. With the help of AI, ADVRT has been able to optimise bidding strategies, refine audience targeting, and improve ad copy, all with minimal human intervention.

ADVRT is committed to staying at the forefront of the digital marketing industry and sharing its knowledge with small business owners. To this end, the agency offers a range of educational resources, including blog posts, webinars, and workshops, designed to help small businesses understand and capitalise on the potential of AI-powered advertising.

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