Infobip, the global cloud communications platform, and Community, the leading messaging and engagement platform that connects global brands, sports teams, film and TV studios, music labels, public figures, artists, and more to their audiences at scale through personalized experiences, announced a groundbreaking partnership with the Los Angeles Chargers. This collaboration harnesses the power of Apple Messages for Business to create a revolutionary fan engagement experience for the Chargers and the entire sports industry. The Chargers are one of the first professional sports franchises to adopt this innovative approach to connect with their fan base as trailblazers within the industry for other teams to follow suit.

“As Community expands in the rich messaging ecosystem, we’re thrilled to collaborate with Apple, a leader in customer experience, and excited to work with Infobip, enhancing our services. With innovative partners like the Los Angeles Chargers, we’re redefining how teams, brands, and businesses connect with their most valued audiences.”

Infobip’s AI-driven chatbot technology, paired with Community’s platform, enables the Chargers to offer fans quick, easy access to the information they care most about such as game day updates, player news, and stadium details through a trusted source. The launch of the Apple Message for Business channel is the second most popular channel available on Community, following WhatsApp.

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“We are thrilled to partner with Community and the Los Angeles Chargers to pioneer the future of fan engagement,” said Ethan Gustav, Group President for North America at Infobip. “This collaboration highlights the potential of our cloud communications platform in transforming how brands connect with their audiences across various industries.”

Josh Rosenheck, Co-founder and CEO of Community added, “As Community expands in the rich messaging ecosystem, we’re thrilled to collaborate with Apple, a leader in customer experience, and excited to work with Infobip, enhancing our services. With innovative partners like the Los Angeles Chargers, we’re redefining how teams, brands, and businesses connect with their most valued audiences.”

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The impact of this partnership extends beyond enhancing fan experiences. It demonstrates how businesses can leverage AI-enhanced communication solutions to foster customer loyalty and drive growth.

As Infobip and Community continue to expand their partnership, they remain committed to enabling seamless communication between brands and their customers across multiple channels.