Insight Enterprises announced the launch of Insight AI, a comprehensive suite of services and expertise designed to address the most common barriers to value realization. Insight AI offers clients a pragmatic approach — a clear roadmap from ideation to ROI — with the expertise, the tools, and the delivery engine clients need to get beyond vision and experimentation.

“We’re not new to AI — but we are introducing a new way to execute with AI,” said Joyce Mullen, president and CEO, Insight. “After helping clients across industries navigate AI and as we transform our own business from the inside out, we’ve learned what matters when starting an AI journey. For example, we’ve created an AI tool to simplify the discovery process of an engagement, saving clients money and getting to value faster. And Inspire11 — our most recent acquisition — has proprietary processes that make this even more meaningful, ensuring success is measured by client outcomes.”

Marketing Technology News: MarTech Interview with Julian Highley, EVP, Global Data Science & Product @ MarketCast

Key offerings of Insight AI include:

• Prism: A proprietary platform that helps clients ideate, define, and prioritize AI initiatives in days, not months. Prism creates a tailored, data-driven roadmap that considers a client’s industry, business, and functional dynamics to better align business and IT priorities. We meet them where they are to tune and enhance the plan with their specific strategies and inputs. Importantly, the model is evergreen. As we continue to see rapid AI evolution, the portfolio produced and managed within Prism will evolve alongside AI.

• Radius™: A proven methodology to accelerate ROI through structured assessments and customized roadmaps. Within 4–6-week cycles, this framework translates AI potential into performance by identifying high-impact opportunities and aligning implementation with desired business outcomes. This includes building a working technical proof-of-concept (POC) in as little as five days to validate the strategy and accelerate ROI.

• Devshop^®: This capacity-based delivery model provides agile pods of experts for outcome-obsessed sprints. Further strengthened by the integration of Inspire11’s agile development expertise, Devshop rapidly builds, enhances, and manages AI solutions, acting as the engine room for accelerating value realization.

Marketing Technology News: Martech & the ‘Digital Unconscious’: Unearthing Hidden Consumer Motivations

This deep expertise enables Insight to deliver meaningful outcomes to clients. Whether guiding a leading retail partner to an AI-powered voice solution that saved them over 100,000 hours annually, transforming citizen engagement for a municipality through 24/7 multilingual support, or helping a leading airline reduce the number of missed bag transfers between connecting flights by 30%, Insight AI delivers results that matter to Insight clients.

“Partnering with SADA, an Insight company, was critical to launching our next-gen 911 solution. Their AI expertise helped us create a system that cuts non-emergency call times by 60% and identifies caller intent with 98.8% accuracy, addressing a chronic staffing shortage in our industry. They provided a team that was deeply versed in the platform, bridging a crucial knowledge gap and accelerating our time to market,” said Chad Brothers, VP of Emergency Services Programs at Viiz Communications.

The launch of Insight AI is further bolstered by Insight’s recent acquisition of Inspire11, a business transformation firm with a proven track record of delivering ROI from AI. The acquisition integrates nearly 400 seasoned professionals and a suite of enterprise-grade AI accelerators into Insight’s portfolio, combining Inspire11’s outcome-driven approach with Insight’s global scale to help clients close the gap between AI hype and tangible business results.