ICARO Announces Bruno Pereira as Chief Revenue Officer

ICARO Announces Bruno Pereira as Chief Revenue Officer

Bruno Pereira joins ICARO Media Group™ as CRO, Bringing 15+ Years of Leadership to Oversee Global Revenue Solutions

Bruno Pereira joins ICARO Media Group™ as CRO, Bringing 15+ Years of Leadership to Oversee Global Revenue Solutions

ICARO™ Media Group, a TMT sector company, has appointed Bruno Pereira to the newly-created role as Chief Revenue Officer.

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Mr. Pereira’s extensive experience developing and commercialising high-growth technologies will lead ICARO’s mission to define revenue growth in the digital media and commerce industry. Pereira will be responsible for all commercial revenue activities across the organization including sales, business development, sales operations and other revenue-related activities and teams.

Prior to joining ICARO, Pereira served in Vice President roles at video platform leader Brightcove, co-founded leading OTT firm TV App Agency (acquired by Brightcove), was Head of Sales for Grapple Mobile (acquired by Visa), and worked at Interwoven, IBM, Accenture, and BT in technology, sales and E-commerce roles.

Pereira has a track record of guiding technology companies through major transitions and rapid growth. He has successfully launched over 300 OTT apps for Telcos and Media companies around the world. VOD Professional has ranked Pereira as 13th highest rank Video On Demand professionals in the United Kingdom.

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“I am very pleased to have Bruno Pereira join our executive team to oversee revenue growth for ICARO’s global strategy, as well as manage our newly-announced London U.K. office spearheading expansion into England, Italy, Germany, Portugal and Spain,” stated Paul Feller, Chairman and Chief Executive Officer of ICARO Media Group. “Bruno is an accomplished technology business leader, and I am confident he will be an invaluable asset to ICARO as CRO as we expand our global network with industry leaders and partners.”

Mr. Pereira commented, “I am very excited to be joining ICARO’s management team. Their vision is truly remarkable, and with super-ambitious goals. ICARO’s tools for the TV-addressable space, like AI, direct sales, super apps, dynamic ad insertion and more importantly huge addressable audiences makes them a unique player in this space. I’m looking forward to bringing my experience in the technology, media and telecom sectors to this highly experienced team and help its clients monetise their platforms even better in a time when retention of clients is more important than ever, whilst leading European expansion.”

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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