ActiveProspect’s redesigned look will help the brand to clearly articulate their mission of making consent-based marketing the best platform for customer acquisition

ActiveProspect, the leading consent-based marketing platform, announces the exciting launch of its new website and logo for only the third time in the company’s 16-year history. The fresh look and feel of the website, logo, and brand tagline will help ActiveProspect clearly articulate its mission to make consent-based marketing the best platform for customer acquisition.

“It’s an exciting day for ActiveProspect as we announce the launch of our new website, logo, and redesign of the brand’s entire look and feel! While we loved our old logo and site, we wanted the new design and website messaging to properly reflect who we are, what we do, and how we do it,” says Brian Caskey, Chief Marketing Officer at ActiveProspect.

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The brand’s new logo features a prominent check mark within the ActiveProspect name, placing the common symbol for consent and opt-ins front and center in the company’s new design. As proving customer consent becomes a growing challenge in the marketing space, the ActiveProspect platform is helping companies by making consent-based marketing the most scalable, efficient, and safest method for customer acquisition.

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The new website also features new pages, infographics, and resources for curious consumers to easily find information on consent-based marketing, TCPA compliance, optimizing leads, and how the ActiveProspect platform combines all of its solutions to help clients succeed in these areas.

“It’s been several years since we’ve updated the ActiveProspect brand’s look and feel in a notable way,” Brian says. “With the fresh start of the new year, we felt the timing was perfect to modernize, streamline and simplify our brand identity to better reflect what we do.”

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