Oracle Rings Up Higher Quality of Experience for Supermarket Chain Customers

Oracle Rings Up Higher Quality of Experience for Supermarket Chain Customers

Super 99 uses Oracle SD-WAN to boost customer services and cut network spending

Panamanians desire reliable retailers when it comes to purchasing food, beverages, household and personal items, in addition to utilizing money transfer services. While IMPORTADORA RICAMAR (Super 99), a premier supermarket chain in Panama, strived to provide the best products and services at competitive price points, the operator needed to transform its business communications strategy to deliver an unmatched experience to its shoppers. By deploying Oracle SD-WAN throughout its network, Super 99 cut its communications costs by $20,000 per month, while ensuring companywide service, network performance and reliability.

Marketing Technology News: Intermedia Acquires Omni-Channel Cloud Contact Center Provider, Telax

Since working with Oracle and Taiga Consulting to implement the solution, Super 99 has increased application up-time; experienced fewer problem tickets; realized more efficient networking topology; and seen lower latency for real-time replication between its data centers and storage sites.

These benefits enabled Super 99 to also add video to the network, storing surveillance footage in the data centers instead of the branch so data is less likely to be lost. In the future, the company plans to add high availability for SD-WAN for each branch, deploy the Oracle Enterprise Telephony Fraud Monitor and use Oracle’s SBC to secure SIP trunking and connection to Microsoft Teams in the Cloud. The enhanced communication network will also lay the foundation for the supermarket chain to power future generation IP services with secure voice communications.

Marketing Technology News: SRAX Announces Growth of SRAX IR Platform and Enhanced Features

“Savvy retailers evolving to stay relevant in the digital economy are learning that a network providing superior performance, flexibility and security can quickly become a key competitive differentiator for enterprises worldwide,” said Doug Suriano, senior vice president and general manager, Oracle Communications. “In light of the role the network plays in retail today, SD-WAN is a crucial component for raising the quality of service required to successfully meet consumers’ needs.”

Marketing Technology News: Satuit Technologies Partners with DocuSign for Secure Investor Portal

Picture of MTS Staff Writer

MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

You Might Also Like