Meetingselect and Certain Partner to Drive Business Value Throughout the Enterprise Event Lifecycle

Meetingselect and Certain Partner to Drive Business Value Throughout the Enterprise Event Lifecycle

Partnership Helps Enterprise Customers Drive Efficiency and Savings to Maximize Business Impact of Meetings throughout Event Lifecycle – from Venue Sourcing, Event Planning, to Automation

At CESMeetingselect, the global meeting management platform to book all-sized meetings worldwide, announced a partnership with Certain, the leading enterprise event automation platform. The partnership agreement has been signed at the CES in Las Vegas in the presence of Royal Highness Prince Constantijn of The Netherlands.

Meetingselect and Certain Partner to Drive Business Value throughout the Enterprise Event Lifecycle

This partnership will provide integrated Strategic Meetings Management (SMM) solutions to Certain’s enterprise customers, enabling them to increase control over meeting spend and maximize the efficiency of their Meetings & Events (M&E) programs. Certain’s customers will have access to global event venue and conference hotels sourcing, RFP management and event budgeting and spend tracking in one comprehensive corporate booking platform.

From left to right Judith Huisman - Prince Constantijn - Olivier Delerm - Anouk Roohé Wibe van der Ven 2.jpg
From left to right Judith Huisman – Prince Constantijn – Olivier Delerm – Anouk Roohé Wibe van der Ven
Picture with Prince Constantijn
Picture with Prince Constantijn

Through the partnership, Meetingselect’s online meetings management and venue sourcing solution will provide Certain’s customers with an unrivalled combination of hospitality industry expertise, technology & services.

Marketing Technology News: TiVo Unveils TiVo Stream 4K

“Our customers are asking us to partner with best-in-class solutions for a seamless experience throughout their event lifecycle. Meetingselect is the industry leader for global corporations in need of venue sourcing and invoice management, and we are excited to join forces with a partner focused on the corporate hospitality market with a deep understanding of the sourcing challenges, offering our customers one integrated process,” said Peter Micciche, CEO of Certain.

Marketing Technology News: IRI and Influential Team Up for First-to-Market Launch of Social Campaign Conversion Feed

With the partnership, Meetingselect will be able to offer Certain’s event automation solutions to its own enterprise clients, helping them drive business value from their events beyond the sourcing process. For example, Meetingselect’s customers will be able to better market their room blocks to their meeting attendees with Certain’s dynamic event registration capabilities.

Marketing Technology News: TiVo Adds New Content Partners to Expand Its Video Network TiVo+

Picture of MTS Staff Writer

MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

You Might Also Like