Catchpoint Announces Native Support for Google’s Core Web Vitals

Catchpoint Announces Native Support for Google’s Core Web Vitals

Catchpoint, the leader in Digital Experience Monitoring (DEM), announced full support of Google’s Core Web Vitals, giving companies actionable metrics for delivering the best possible user experience on the web. Combined with Catchpoint’s superior set of digital experience metrics and expansive monitoring vantage points, support for Core Web Vitals provides IT teams with the most accurate, simple and comprehensive metrics for optimizing web performance and subsequently, search ranking.

With this new addition and the existing Core Web Vitals support in WebPageTest, Catchpoint now offers the fullest suite of Core Web Vitals insights. The full gamut of stakeholders responsible for web performance, ranging from front-end developers to cloud architects, network engineers, SREs and IT operations practitioners, can leverage Catchpoint’s platform to deliver optimal website and web application performance, delight users and drive positive business outcomes.

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“Core Web Vitals will become increasingly important for anyone that is doing business over the web. Over the summer, the ‘signal’ produced by a website’s Core Web Vitals score will play a much bigger role in the Google search algorithm,” said Mehdi Daoudi, CEO of Catchpoint. “Teams can leverage a set of actionable metrics to deliver a better experience to their users while improving their business performance. It’s exciting to see that we finally have a set of metrics that will allow businesses to align IT and business performance.”

Core Web Vitals are made up of three specific page speed and user interaction measurements: Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). These metrics are a subset of factors that will be part of Google’s “page experience” score, an official Google search engine ranking factor, starting this year. This is critical for business visibility, web traffic, and, ultimately, sales.

What makes these metrics easy and actionable is the measurement of time. LCP is the time from when users click on a link to when they see the main content on-screen. Many other page speed metrics don’t represent what it’s like for a user to open up a webpage. FID is the time it takes for a user to actually interact with your page. This is critical, as it takes into account how quickly webpages can begin to respond to users. CLS is the stability of a page as it loads. Users don’t have to re-learn where links are located when the page is fully loaded.

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In addition to displaying measured LCP, Total Blocking Time (TBT is the lab complement of FID), and CLS values, WebPageTest provides “Filmstrip View,” an animated preview of page loading with the option to highlight layout shifts.

“The most important aspect of our web performance monitoring program is how fast our website or application is presented to our customers,” said Robin Schenck, QA and Release Manager at Blue Nile. “Catchpoint offers us the most comprehensive set of metrics for measuring that performance and taking immediate action.”

The support for Core Web Vitals is included in Catchpoint’s Digital Experience Monitoring platform and it is available immediately.

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GlobalWebIndex

GlobalWebIndex is a technology company headquartered in London that provides audience profiling data across 40 countries to the world's largest brands, marketing agencies and media organizations. We maintain a global panel of more than 18 million connected consumers which we leverage to create 8,500 data points on the behaviors of internet users around the world. Our clients, including Twitter, Google, Unilever, Johnson & Johnson, WPP, IPG and Omnicom Group can gather in-depth insights into audience behaviors, perceptions and interests through a combination of survey and analytics data using the GlobalWebIndex platform. Since launching in 2009, we have renewed 97%+ of our client base and doubled our revenues each year. As we continue to innovate and expand, we are always on the look out for the best talent to help us re-engineer data-driven marketing.

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