Insightly CRM Opens Engineering Office in Vancouver

Insightly continues rapid expansion, having doubled headcount in 2017

Insightly, the CRM for building lifelong customer relationships, announced the opening of a new office in Vancouver, British Columbia. The office will form an engineering hub for employees building new capabilities for Insightly’s web and mobile CRM software which is used by businesses of all sizes.

“British Columbia has fostered a number of successful homegrown startups in recent years, and now its attractive urban center and highly skilled residents are increasingly drawing outside tech investment and creating a thriving ecosystem for innovation.”

Headquartered in San Francisco, Insightly has undergone rapid growth and increased its headcount by more than 100 percent in 2017 to over 160 employees. This will be the first international office for Insightly, located on Georgia St. in the heart of Vancouver. The location features 360 degree views of the picturesque Vancouver skyline and includes a shopping center, food courts and underground access to the Burrard station.

“Vancouver is a beautiful city and rapidly growing tech hub with great engineering talent, as evidenced by the many high-profile companies setting up shop in the city,” said Anthony Smith, CEO, Insightly. “British Columbia has fostered a number of successful homegrown startups in recent years, and now its attractive urban center and highly skilled residents are increasingly drawing outside tech investment and creating a thriving ecosystem for innovation.”

Insightly – The Relationship CRM

Changing customer expectations are causing a dramatic shift in the CRM market. Customers now command the conversation about how companies act, communicate, deliver their products and portray their brand. This shift is forcing businesses to fundamentally rethink how they engage customers, and therefore how they use CRM.

Modern CRM uses customer relationship intelligence to orchestrate relevant and meaningful interactions at every stage of the relationship lifecycle from the very first touch to the final interaction. Each interaction generates data, and relationship centric companies can use CRM to harness and utilize that vast stream of data to customize and personalize each customer’s experience – building brand loyalty, trust and credibility in a fortuitous loop where every interaction deepens that customer relationship. Insightly’s new engineering hub will expand the capabilities of its CRM software to better help companies map, measure and grow their customer relationships.

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