StayinFront, a leading global provider of mobile, cloud-based customer relationship management (CRM) solutions for life sciences organizations, announced today a multi-year  partnership renewal with Medimetriks Pharmaceuticals, Inc.

The partnership, entering its sixth year, enables Medimetriks’ field reps and managers to continue to use StayinFront TouchRx to access critical CRM information to effectively manage their territories, and capture and track key aspects of their activities quickly and easily. The new StayinFront TouchRx user interface provides more intuitive icons, improved form layouts and tooltips which provides end users “on board” instruction on how to navigate and execute tasks in the system. With the addition of integrated mobile KPIs, users now have the ability to track their performance against established goals and share pre-calculated KPI values in an easy-to-read dashboard with advanced visualizations.

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The StayinFront TouchRx solution also provides the ability to track sample inventory and distribution and includes advanced reporting tools that improve targeting and tracking performance across territories.

“It was a simple choice to continue our partnership with StayinFront,” said Bradley Glassman, Chairman and Chief Executive Officer at Medimetriks. “Their user-friendly, cutting-edge software and enhanced reporting tools are backed by an experienced and responsive support team that has helped us to improve our productivity and execute winning sales strategies.”

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“We are committed to continuing to support Medimetriks with the tools and information to enable reps to be more efficient, effective and compliant,” said Ken Arbadji, Vice President Sales, North America at StayinFront. “Our CRM functionality and integrated analytics provides sales teams with the right information needed to maximize productivity.”

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