Totango Integrates Solutions with SAP to Enable the Customer Centered Enterprise

Joint Solution and Go-To-Market Empower Enterprise Customers to Accelerate Customer Lifetime Value by Operationalizing Customer Centricity Across Their Entire Organization

Totango Inc., a leader in customer success for the enterprise, announced an agreement with SAP SE to sell and market Totango’s out-of-the-box solutions. With the integration of Totango’s flagship Customer Success platform with the SAP C/4HANA suite of products, including SAP’s Sales, Marketing and Service Clouds, Totango can provide enterprise customers with a path to complete their digital transformation.

Totango and SAP disrupt the marketplace for the front office suite by enabling businesses to accelerate customer lifetime value and attain predictable growth by better serving and retaining customers. Totango concurrently announced its vision for the Customer Centered Economy as well as general availability and new features of its Spark platform.

Also Read: Roku Deepens Measurement Capabilities to Further Capture Benefits of OTT Advertising

Totango’s technology empowers large enterprises with democratized access to customer data and customer success insights so they can compete and win in today’s Customer Centered Economy. SAP C/4HANA is an integrated suite that offers cloud solutions for marketing, commerce, sales, service and customer data – and uses technologies like machine learning to power real-time engagements.

Also Read: Certona Releases Enhanced SAP Commerce Cloud Integration to Personalize Customer Experiences

“Totango is working with SAP to bring a customer-centered paradigm to the mainstream enterprise. As more and more enterprises move to recurring revenue business models, customer lifetime value must be at the heart of their growth strategy,” said Guy Nirpaz, founder and CEO, Totango. “While most applications and homegrown customer success solutions fail to provide actionable insights on collected customer data, Totango’s solution addresses this critical gap for enterprise customers, enabling them to become customer centered, complete their digital transformation and drive ongoing business results.”

Guy Nirpaz and Ken Hamel, Executive VP of Global Sales Operations at SAP, discussed the partnership, Totango’s platform in action and best practices for implementing a customer success solution during the SAP Customer Experience Live keynote in Barcelona.

Recommended Read: Fluent, Inc. Appoints Andrea Haldeman as Senior Vice President of Sales