AccuWeather Promotes Stephen Mummey to Senior Vice President, Digital Ad Revenue & Technology

AccuWeather Promotes Stephen Mummey to Senior Vice President, Digital Ad Revenue & Technology
Mummey’s success, considerable experience across AccuWeather’s various lines of business in driving growth and overall revenue goals led to rapid advancement

AccuWeather announced that Stephen Mummey has been named Senior Vice President (SVP), Digital Ad Revenue & Technology effective immediately. In this expanded role, Mummey will drive digital advertising at AccuWeather, encompassing technology, partnerships and operations, reporting to Steven R. Smith, AccuWeather President.

Mummey joined AccuWeather in 2001, assuming various roles at the world’s most trusted weather brand, including posts within Sales, Research & Development, IT and Product and most recently Vice President of Programmatic Sales & Operations. It was the combination of success and diversity of experience that steered Mummey toward his new position as SVP. With this new role, he is responsible for overseeing the underlying ad technology approach, ensuring the successful impact on direct sales and achieving overall revenue goals.

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Stephen Mummey

“Steve has been a stalwart member of our dynamic team at AccuWeather, with a successful career spanning nearly two decades,” said AccuWeather President, Steven R. Smith. “I am pleased to see his purview expanded at AccuWeather, where he will continue to implement innovative strategies and vision to achieve our aggressive digital revenue goals and ensure we remain a leader in the industry and a highly sought-after partner throughout the marketplace.”

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Said Mummey, “I am delighted to have been given the challenge of this new role and look forward to harnessing our core innovative strengths to drive revenue goals, build upon strong partnerships and seek new, impactful opportunities within our field.”

Mummey is a graduate of The Pennsylvania State University where he received his B.S. in logistics with an information system minor. He lives in Delaware County, PA with his wife and their twin daughters.

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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