Binary Fountain Continues to Expand upon Its Customer Experience (CX) and Reputation Management Platform with New Social Media Management, Listings Management and Employer Brand Management Tools.

Binary Fountain, a leading provider of customer experience (CX) and online reputation management platform for enterprises, healthcare organizations and small and medium-sized businesses, announced the launch of new customer experience and engagement tools to its CX management platform. The latest updates ensure data accuracy across hundreds of online directories and websites; compiles, tracks and analyzes potential and existing employee sentiment; as well as captures both tagged and untagged social media commentary enabling companies to review, respond and publish posts from one centralized dashboard.

Binary Fountain’s comprehensive platform now serves as the single source of truth for brand sentiment and location data for businesses of all sizes nationwide. From search and discovery to selection, and compiling feedback, Binary Fountain’s platform helps guide and support marketing, advertising, patient experience, sales and customer success teams along every step of the consumer journey. Its holistic product suite comes equipped with an online reputation management solution and integrated natural language processor, mobile survey and testimonial campaign offerings, CRM and EMR integrations as well as turnkey SEO and local marketing management tools. Adding to the list, Binary Fountain’s new CX management features offer more consumer interaction points than ever before.

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Key new features include:

• Social Listening: Users can actively monitor, review, search for and be alerted of untagged online mentions and comments shared over blogs, forums, news sites, ratings and review sites as well as Twitter mentions and public Instagram and Facebook posts in near real-time.
• Social Publishing: Users can draft, manage, schedule and post social media content to Facebook, Instagram, Twitter and LinkedIn, all from a single interface.
• Listings Management: Users can claim pages as well as automatically update and publish accurate contact information and location data for businesses of all sizes across 420+ online directories in more than 50 countries, while ensuring there are no duplicate listings or ownership conflicts.
• Employer Brand: Users can compile, view, compare and benchmark employee sentiment across Binary Fountain and/or third-party issued surveys as well as online ratings and review sites, such as Glassdoor and Indeed, in one comprehensive and centralized dashboard.

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“In today’s digital market, companies need to consistently increase their visibility and brand awareness across search engines, social networks, maps applications and more if they wish to compete for customers’ trust and business,” said Ramu Potarazu, president and CEO at Binary Fountain. “With our new platform updates, Binary Fountain will continue to serve as the definitive, industry-endorsed index for customer experience, consumer feedback and reputation management across the United States.”

Binary Fountain’s CX and reputation management platform currently tracks and analyzes consumer feedback across 900,000+ healthcare providers and 250+ companies nationwide. Trusted by thousands of unique brands across North America, Binary Fountain aims to help businesses develop and grow by elevating their online presence and reputation and promoting their positive customer experiences across healthcare, hospitality, financial services, retail, automotive and multifamily industries.

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