Milsoft Expands Its Relationship with SugarCRM to Deliver on Customer Experience for Utilities

Milsoft Expands Its Relationship with SugarCRM to Deliver on Customer Experience for Utilities

SugarCRM Inc., the innovator of time-aware CX, announced that Milsoft Utility Solutions, a utility software solution provider to more than 1,100 utilities, consultants, universities, and research labs, is expanding its relationship with Sugar to leverage a unified CRM and Service platform to better serve customer needs.

Based in Abilene, Texas with facilities in Florida and Missouri, Milsoft develops, sells and supports an industry-leading Engineering and Operations (E&O) System for electric utility planning, analysis, operations and management, as well as popular software for Interactive Voice Recognition (IVR), Customer Information and Workforce Management systems for the broader municipal and service markets. The Milsoft E&O System enables electric utilities to achieve optimum economy, efficiency, productivity, reliability, safety and customer service and features a suite of seamlessly integrated software solutions with central operations data and workflow management.

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“As utilities adapt to ever changing environmental and market conditions, Milsoft also is constantly calibrating its customer experience and capabilities to meet our customers’ needs” said Adam Turner, CEO of Business Operations, Milsoft. “With our continued growth, Milsoft is committed to maintaining the highest level of customer-centric services for utilities and our long-time partner SugarCRM helps us deliver on that promise.”

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Milsoft customers have complex planning and strategy needs. Milsoft benefits from Sugar’s unified solutions that bring its sales and customer success teams together while enabling everyone to stay aligned on projects and deliverables that contribute to delivering the ultimate customer experience.

“Milsoft’s relentless pursuit in delivering for their customers is what exceptional customer experiences are all about,“ said Jason Rushforth, SVP and General Manager, Americas for SugarCRM. “Sugar is thrilled to power the CRM and service solutions that help Milsoft foster relationships with their new and existing customers.”

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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