Qualtrics, the leader in customer experience and creator of the experience management category, announced that Toyota Research Institute, Toyota’s in-house research company, has selected Qualtrics CoreXM.

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“Every leading brand is charged with turning data-driven decisions into immediate actions,” said Scott Fynn, Senior Director of Product Management, Qualtrics. “Measurement on its own is just a tool — businesses are remembered by the actions they take. With CoreXM, leaders can build a system of action across a single platform to continuously find and eliminate experience gaps as they arise.”

CoreXM is the foundation of experience management and the most complete and trusted insight solution on the market. Organizations can start their XM journey using CoreXM to tap into the right listening channels, gather critical insights, and enable real-time action.

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